Earl’s Gourmet Grub, an artisanal deli and gourmet market in Los Angeles, was designed by FreelandBuck with cutting-edge technology to fit an old-world sensibility inspired by its food. Torquing ceiling surfaces and inscribed digital patterns are combined with a rich material and color palette to evoke both technological refinement and the more rustic feel of alpine landscapes and Viennese cafes.
Opened in May 2010, Earl's is an 1000sf. tenant improvement conceived of as an interior landscape; a variable and shifting space defined by a series of torqued ceiling surfaces and light 'scoops'. The ceiling creates an airy, light-filled canopy with local intensities modulated by wood 'baffles' that oscillate in depth. These rhythmic undulations both subdivide the linear space into a series of spatial pockets and produce dynamic spatial continuity from front to back. The clients, Yvonne McDonald and Dean Harada, requested a contemporary architectural identity but one that evoked the rustic or alpine qualities of the fresh ingredients used in the food. The west wall, which spans the entire depth of the space, is embossed with an image of the Alps abstracted as a series of rectangular computational 'bits'. The result - alpine picturesque run through a computational filter - evokes neither pure landscape nor pure technology, opening up a wider range of associations.