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HERMES COLLECTION 2025 AT MILAN DESIGN WEEK
HERMES COLLECTION 2025 AT MILAN DESIGN WEEK
Via Palermo, Milano, Italy
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Other Projects by L'Observatoire International
HERMES COLLECTION 2025 AT MILAN DESIGN WEEK
Via Palermo, Milano, Italy
STATUS
Built
YEAR
2025
For Hermès at Milan Design Week 2025, L’Observatoire International developed a lighting design conceived as an active, expressive component of the scenography by Charlotte Macaux Perelman and Alexis Fabry. Within La Pelota venue, the installation created an immersive, contemplative environment in which light defined spatial hierarchy, material perception, and emotional tone. Instead of decorative effects, the design emphasized precision and clarity, foregrounding craftsmanship and the sensory qualities of the objects on display. The concept centered on suspended architectural boxes that projected vibrant halos of color onto a white, gridded floor. These minimal, weightless volumes acted as vessels for light, generating luminous fields that shifted subtly as visitors moved. The halos established a geometric rhythm that intuitively guided circulation, creating an orientation system rooted in perception rather than physical partitions. Light became both the medium and the spatial structure. Discreet, tightly controlled LED sources were concealed within the suspended elements, ensuring that the luminous effect—and the crafted objects—remained visually dominant. Each lighting gesture was purposeful, modulating intensity, distribution, and chromatic attributes to shape variations of clarity, intimacy, and rhythm. This restraint produced a scenographic language of precision, elevating everyday objects into moments of focused attention. Color played a central role despite the scenography’s nearly neutral palette of translucent volumes and white flooring. With minimal material intervention, light introduced vibrancy, contrast, and emotional resonance, demonstrating how immaterial phenomena can build immersive environments with remarkable economy. Sustainability and performance were integral: high-efficacy LED technology delivered precise optical control, high color rendering, and low energy consumption, supporting both environmental goals and refined visual comfort. In a design-week context often defined by saturation, the installation offered clarity, calm, and sensorial richness. Through a balance of structure, color, and perception, the lighting revealed the poetry of craftsmanship and transformed the exhibition into a luminous, spatial narrative.
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