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Innovation Campus
Innovation Campus
Billund, Denmark
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Other Projects by CEBRA
Innovation Campus
Billund, Denmark
Firm
STATUS
Under Construction
YEAR
2028
SIZE
500,000 sqft - 1,000,000 sqft
๐๐ฒ๐๐ถ๐ด๐ป๐ถ๐ป๐ด ๐ฎ ๐บ๐ฎ๐๐ ๐๐ถ๐บ๐ฏ๐ฒ๐ฟ ๐ผ๐ณ๐ณ๐ถ๐ฐ๐ฒ ๐ฏ๐๐ถ๐น๐ฑ๐ถ๐ป๐ด ๐ณ๐ผ๐ฟ ๐ง๐ต๐ฒ ๐๐๐๐ข ๐๐ฟ๐ผ๐๐ฝ, ๐๐๐๐ฅ๐ ๐บ๐ฒ๐ฟ๐ด๐ฒ๐ ๐ฝ๐น๐ฎ๐๐ณ๐๐น ๐ฎ๐ฟ๐ฐ๐ต๐ถ๐๐ฒ๐ฐ๐๐๐ฟ๐ฒ ๐๐ถ๐๐ต ๐ฎ๐บ๐ฏ๐ถ๐๐ถ๐ผ๐๐ ๐ฐ๐น๐ถ๐บ๐ฎ๐๐ฒ ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐ ๐ฟ๐ฒ๐ฑ๐๐ฐ๐๐ถ๐ผ๐ป๐ ๐ณ๐ผ๐ฟ ๐น๐ฎ๐ฟ๐ด๐ฒ-๐๐ฐ๐ฎ๐น๐ฒ ๐ฐ๐ผ๐ป๐๐๐ฟ๐๐ฐ๐๐ถ๐ผ๐ป ๐๐ต๐ถ๐น๐ฒ ๐ฏ๐ฎ๐น๐ฎ๐ป๐ฐ๐ถ๐ป๐ด ๐๐ต๐ฒ ๐ฑ๐ถ๐๐ฒ๐ฟ๐๐ฒ ๐ป๐ฒ๐ฒ๐ฑ๐ ๐ผ๐ณ ๐ฎ ๐๐ผ๐ฝ-๐๐ถ๐ฒ๐ฟ ๐๐ผ๐ฟ๐ธ ๐ฒ๐ป๐๐ถ๐ฟ๐ผ๐ป๐บ๐ฒ๐ป๐. ๐ง๐ฎ๐ถ๐น๐ผ๐ฟ๐ฒ๐ฑ ๐๐ผ ๐ณ๐ผ๐๐๐ฒ๐ฟ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ถ๐๐ฒ ๐ถ๐ฑ๐ฒ๐ฎ๐, ๐๐ฒ๐น๐น-๐ฏ๐ฒ๐ถ๐ป๐ด ๐ฎ๐ป๐ฑ ๐ฐ๐ผ๐น๐น๐ฎ๐ฏ๐ผ๐ฟ๐ฎ๐๐ถ๐ผ๐ป, ๐๐ต๐ฒ ๐๐ป๐ป๐ผ๐๐ฎ๐๐ถ๐ผ๐ป ๐๐ฎ๐บ๐ฝ๐๐โ๐ ๐บ๐ผ๐ฑ๐๐น๐ฎ๐ฟ ๐ฎ๐ฟ๐ฐ๐ต๐ถ๐๐ฒ๐ฐ๐๐๐ฟ๐ฒ, ๐๐ฝ๐ฎ๐๐ถ๐ฎ๐น ๐ฑ๐ฒ๐๐ถ๐ด๐ป, ๐ฎ๐ป๐ฑ ๐น๐ฎ๐ป๐ฑ๐๐ฐ๐ฎ๐ฝ๐ฒ ๐ณ๐ผ๐ฟ๐บ ๐ฎ ๐ณ๐ผ๐ฟ๐๐ฎ๐ฟ๐ฑ-๐๐ต๐ถ๐ป๐ธ๐ถ๐ป๐ด ๐๐ผ๐ฟ๐ธ๐ฝ๐น๐ฎ๐ฐ๐ฒ.
After outgrowing and working across multiple locations, KIRKBI has commissioned CEBRA to design a new domicile for The LEGO Group, supporting a one-team culture.
The 50,000 mยฒ mass timber-built headquarters will house 1,700 colleagues from product marketing and development, gaming, product, engineering and quality teams. Designed to spark cross-pollination, the campus will support synergies across the organisation. It will provide a highly adaptable and diverse workplace shaped by extensive user feedback. The building will also host the worldโs largest library of bricks and elements, reinforcing their hands-on, creative approach. The library will collect around 20,000 different elements in 70 colours.
โThis project is the result of an exceptional collaboration and an ambitious client who challenged us to set new standards for design โ particularly in terms of a low carbon footprint. With this in mind, we developed the scheme holistically, integrating building, landscape, and interior design in close dialogue with the people who will ultimately work there,โ says Mikkel Frost, founding partner at CEBRA.
๐ฃ๐น๐ฎ๐๐ณ๐๐น ๐ฎ๐ฟ๐ฐ๐ต๐ถ๐๐ฒ๐ฐ๐๐๐ฟ๐ฒ ๐ฟ๐ผ๐ผ๐๐ฒ๐ฑ ๐ถ๐ป ๐บ๐ผ๐ฑ๐๐น๐ฎ๐ฟ ๐๐ต๐ถ๐ป๐ธ๐ถ๐ป๐ด
The building itself has six big areas allowing people to move fluidly between different stages of innovation.
"The PlayWay is the main artery of the Innovation Campus โ a continuous path connecting six building modules and creating natural moments for social interaction and insight into the work happening across the campus," said Frost.
"Like visiting different neighbourhoods, each module forms its own loop centred around an atrium separated by green outdoor spaces," he continued. "Daylight and landscape flow into the building, and together the modules click into a cohesive whole."
The result is versatile, sensory-rich spaces adaptable to different ways of working and building bonds by balancing spaces for deep concentration with dynamic, high-energy collaboration zones.
The building modules constitute six thematic concepts โ each holding a distinct atrium, functions, and experiential identity โ which are used as the main design drivers. Additionally, the architectural concept is flexible and designed to endure and evolve with its users, as more modules can be added over time.
Based on extensive user involvement
CEBRA has conducted 140 engagement meetings with several employees, supported by surveys that mobilised widespread participation across the organisation. This extensive involvement has resulted in a people-first workspace design that will respond to the users' emerging needs.
Fed by first-hand insights, the buildingโs space planning will create a dynamic setting with natural touchpoints throughout the organisational programme.
๐๐ฎ๐๐ฒ๐ฑ ๐ผ๐ป ๐ฒ๐ ๐๐ฒ๐ป๐๐ถ๐๐ฒ ๐๐๐ฒ๐ฟ ๐ถ๐ป๐๐ผ๐น๐๐ฒ๐บ๐ฒ๐ป๐
The building is entirely constructed with FSCยฎ-certified CLT and Glulam timber for its core and walls, offering distinctive beauty and minimising the buildingโs upfront carbon footprint compared to conventional concrete structures. For every tree used, a new one will be planted in its place. The certification guarantees responsibly managed forestry and sourcing, minimising environmental impact.
The design targets LEED Platinum certification, which defines high standards for everything from climate impact, energy efficiency, water conservation, and accessibility. Achieving Platinum involves restoring local biodiversity through native planting strategies and implementing advanced water recycling systems to minimise consumption. It also involves reducing energy use by at least 30% - for instance, solar panels will power the building.
๐ฃ๐ฅ๐ข๐๐๐๐ง ๐๐๐ง๐๐๐๐ฆ
Location: Billund, DK
Areal size: 39,000 mยฒ
Building size: 50,000 mยฒ
Landscape size: 21,700 mยฒ
Client: KIRKBI
Function: Workspace
Completion (expected): 2028
Architect: CEBRA
Landscape Architect: CEBRA
Interior Architect: CEBRA
Engineer: NIRAS
After outgrowing and working across multiple locations, KIRKBI has commissioned CEBRA to design a new domicile for The LEGO Group, supporting a one-team culture.
The 50,000 mยฒ mass timber-built headquarters will house 1,700 colleagues from product marketing and development, gaming, product, engineering and quality teams. Designed to spark cross-pollination, the campus will support synergies across the organisation. It will provide a highly adaptable and diverse workplace shaped by extensive user feedback. The building will also host the worldโs largest library of bricks and elements, reinforcing their hands-on, creative approach. The library will collect around 20,000 different elements in 70 colours.
โThis project is the result of an exceptional collaboration and an ambitious client who challenged us to set new standards for design โ particularly in terms of a low carbon footprint. With this in mind, we developed the scheme holistically, integrating building, landscape, and interior design in close dialogue with the people who will ultimately work there,โ says Mikkel Frost, founding partner at CEBRA.
๐ฃ๐น๐ฎ๐๐ณ๐๐น ๐ฎ๐ฟ๐ฐ๐ต๐ถ๐๐ฒ๐ฐ๐๐๐ฟ๐ฒ ๐ฟ๐ผ๐ผ๐๐ฒ๐ฑ ๐ถ๐ป ๐บ๐ผ๐ฑ๐๐น๐ฎ๐ฟ ๐๐ต๐ถ๐ป๐ธ๐ถ๐ป๐ด
The building itself has six big areas allowing people to move fluidly between different stages of innovation.
"The PlayWay is the main artery of the Innovation Campus โ a continuous path connecting six building modules and creating natural moments for social interaction and insight into the work happening across the campus," said Frost.
"Like visiting different neighbourhoods, each module forms its own loop centred around an atrium separated by green outdoor spaces," he continued. "Daylight and landscape flow into the building, and together the modules click into a cohesive whole."
The result is versatile, sensory-rich spaces adaptable to different ways of working and building bonds by balancing spaces for deep concentration with dynamic, high-energy collaboration zones.
The building modules constitute six thematic concepts โ each holding a distinct atrium, functions, and experiential identity โ which are used as the main design drivers. Additionally, the architectural concept is flexible and designed to endure and evolve with its users, as more modules can be added over time.
Based on extensive user involvement
CEBRA has conducted 140 engagement meetings with several employees, supported by surveys that mobilised widespread participation across the organisation. This extensive involvement has resulted in a people-first workspace design that will respond to the users' emerging needs.
Fed by first-hand insights, the buildingโs space planning will create a dynamic setting with natural touchpoints throughout the organisational programme.
๐๐ฎ๐๐ฒ๐ฑ ๐ผ๐ป ๐ฒ๐ ๐๐ฒ๐ป๐๐ถ๐๐ฒ ๐๐๐ฒ๐ฟ ๐ถ๐ป๐๐ผ๐น๐๐ฒ๐บ๐ฒ๐ป๐
The building is entirely constructed with FSCยฎ-certified CLT and Glulam timber for its core and walls, offering distinctive beauty and minimising the buildingโs upfront carbon footprint compared to conventional concrete structures. For every tree used, a new one will be planted in its place. The certification guarantees responsibly managed forestry and sourcing, minimising environmental impact.
The design targets LEED Platinum certification, which defines high standards for everything from climate impact, energy efficiency, water conservation, and accessibility. Achieving Platinum involves restoring local biodiversity through native planting strategies and implementing advanced water recycling systems to minimise consumption. It also involves reducing energy use by at least 30% - for instance, solar panels will power the building.
๐ฃ๐ฅ๐ข๐๐๐๐ง ๐๐๐ง๐๐๐๐ฆ
Location: Billund, DK
Areal size: 39,000 mยฒ
Building size: 50,000 mยฒ
Landscape size: 21,700 mยฒ
Client: KIRKBI
Function: Workspace
Completion (expected): 2028
Architect: CEBRA
Landscape Architect: CEBRA
Interior Architect: CEBRA
Engineer: NIRAS
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