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CHOW TAI FOOK CHONGQING JOY CITY SHOP
CHOW TAI FOOK CHONGQING JOY CITY SHOP
Chongqing, China
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Other Projects by One Plus Partnership Limited
CHOW TAI FOOK CHONGQING JOY CITY SHOP
Chongqing, China
Type
STATUS
Built
YEAR
2022
SIZE
1000 sqft - 3000 sqft
People usually put their precious items in safe deposit boxes, not only because they are valuable, but also because they want to pass them on from generation to generation, and this is one of the important values of jewelry as well. Chongqing has a nickname called 'Foggy City', by which the designers got inspired and integrated the Chongqing‘s climatic characteristics, the fog element on the base of ‘Heritage’ theme to present this experience shop.
The designers made the fog into many visible mini hexagons, decorated with different shades of colors, to make the theme wall composed of safe deposit box doors. The lower right corner of each door is set with a unique number stamp, such as 5201314, which is the homophone ‘I love you forever’ in Mandarin.
The designers used 6 shades of orange and 5 shades of blue on each side of ceiling, wall and floor. The total 18 orange and 15 blue colors of the three sides with various materials are matched together to perfectly present the visual effect of the fog spreading throughout the space.
In the ‘Heritage’ theme series, there is also the carousel jewelry display bar table at the center of the shop, which can automatically rotate to show the jewelry display to people. Moreover, the carousel jewelry display bar makes the atmosphere in the store more active and dynamic.
The designers made the fog into many visible mini hexagons, decorated with different shades of colors, to make the theme wall composed of safe deposit box doors. The lower right corner of each door is set with a unique number stamp, such as 5201314, which is the homophone ‘I love you forever’ in Mandarin.
The designers used 6 shades of orange and 5 shades of blue on each side of ceiling, wall and floor. The total 18 orange and 15 blue colors of the three sides with various materials are matched together to perfectly present the visual effect of the fog spreading throughout the space.
In the ‘Heritage’ theme series, there is also the carousel jewelry display bar table at the center of the shop, which can automatically rotate to show the jewelry display to people. Moreover, the carousel jewelry display bar makes the atmosphere in the store more active and dynamic.
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