The Axel brand sought to connect with the city of Madrid, creating a hotel that breathed an atmosphere of freedom and fun with a disruptive touch.
Illuminated posters with cinematographic and musical references to the Movida Madrileña, mannequins, and other colourful elements invade the entrance passage to the Hotel and its reception.
The Hotel is located in a 19th-century mansion, where its noble rooms still preserve elements of great patrimonial interest, some converted into public lounges and others into suites.
The rooms invite both rest and play.
The classic distribution is reinvented, turning the bathroom area into the access to the room and daringly combining its different programs.
The restaurant's casual atmosphere and markedly colourful character refer to the Madrilian Movida and the Almodovarian aesthetic.
Hidden in the underground, and with a clandestine, provocative and lysergic atmosphere, we find the Bala Perdida (Lost Bullet) Club.