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Alicante Congress Centre
Alicante Congress Centre
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Other Projects by ZOA Studio
Alicante Congress Centre
Architectural competitions today are won on experience, clarity, and cultural fit. For Alicante’s proposed Congress Center on the harbor—an inverted-castle massing that tilts seaward—our role as an architectural visualization studio was to translate a sharp architectural idea into legible images and show only what helps the jury’s decisions.
ZOA Studio embedded early as a co-creator with UNS: we walked the promenade in Alicante, photographed the marina, studied the Mediterranean light—hard sun, deep contrast, humid air—and built the plates around what a visitor would truly see. That upstream effort shaped every render, from glass reflections hinting at the hilltop fortress to the calibrated read of three interlocking volumes.
Contrarian on purpose, we recommended a shore-based hero instead of the typical “from the water” beauty shot—because juries don’t arrive by boat. Our photorealistic architectural renderings aimed for calm precision over drama: images that support design intent, not overwhelm it.
ZOA Studio embedded early as a co-creator with UNS: we walked the promenade in Alicante, photographed the marina, studied the Mediterranean light—hard sun, deep contrast, humid air—and built the plates around what a visitor would truly see. That upstream effort shaped every render, from glass reflections hinting at the hilltop fortress to the calibrated read of three interlocking volumes.
Contrarian on purpose, we recommended a shore-based hero instead of the typical “from the water” beauty shot—because juries don’t arrive by boat. Our photorealistic architectural renderings aimed for calm precision over drama: images that support design intent, not overwhelm it.
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