An office repositioning that bridges brand identity and employee wellbeing
We undertook an office repositioning project for Adobe’s multi-floor Union Square workplace in the heart of New York City. Strengthened by innovation and collaboration, this project involved an expansion within the building and refreshing multiple floors into one cohesive space. Reflecting the unique nature of New York City real estate, we fused together two adjacent buildings. This repositioned an older asset, making it feel new again. We focused on design continuity to reflect the company’s Times Square location while responding to Union Square’s distinct context. This was achieved through careful attention to finishes, aesthetics and the surrounding environment.
From the start, it was clear that Adobe’s values centred on employee wellbeing and workplace experience. This greatly influenced our design process, resulting in spaces that enhance productivity and enable employees to thrive.
Key highlights
Enhancing an existing office environment by incorporating half a floor from an adjacent space and rejuvenating multiple levels.
Prioritising employee wellbeing while aligning with Adobe's identity and values.
Addressing brand experience, architecture, interior design, acoustics and lighting to support creativity and innovation.
We blended innovative design with elements from Adobe products and employee contributions to deliver an experiential experience. Collaborating with Adobe’s internal workplace design and brand teams, we integrated an existing geodesic sculpture above the staircase. Our extended scope in environmental graphic design revitalised the space’s visual appeal, utilising vinyl branding and graphics to establish this artwork as a central point of inspiration. This collaborative effort resulted in spaces that resonate deeply with Adobe’s corporate identity, culture and values.
This project aligns workspace with brand identity, creating a collaborative environment that reflects Adobe’s commitment to its evolving employee needs.