London: July 11 2017, Westminster City Council has approved Adjaye Associates’ plans for the
redevelopment of 5 Strand in the heart of London’s Trafalgar Square Conservation Area.
The internationally acclaimed architecture practice has been appointed by development manager Alchemi
Group, on behalf of investment firm BlackRock, Inc. to redevelop the site situated at 5 Strand with a
158,000 sq. ft mixed use development.
The proposed development will include 6 floors of new Grade A, flexible office space to meet the
demands of the modern office market. It will also comprise of 26 luxury residential apartments on the
upper four levels and a lively public realm animated by retail at ground level.
Drawing inspiration from the surrounding Grade I and II listed buildings, the approved development will
provide a contemporary architectural landmark that sympathizes with the surrounding character and
language of the The Strand and immediate area.
Particular attention has been paid to ensuring height and roof lines of the new development respond
appropriately to those of its neighbours, with special consideration given to the buildings visibility from
Trafalgar Square and The National Gallery.
Employing a diverse palette of high quality, sustainable materials Adjaye Associates design not only
demonstrates its commitment to detail and the importance of creating a relationship between the
building and its surroundings, but also its consideration to the buildings environmental credentials. The
new development aspires to a 35% carbon reduction through the use of high performance building fabric
and glazing as well as low to zero carbon technologies and smart building systems. The commercial office
workspace will also target BREEAM ‘Excellent’ certification.
The new development will also deliver an improved streetscape and public realm for the famous London
thoroughfare. A cantilevered retail colonnade, positioned at street level, has been introduced as a
contemporary re-interpretation of the arch motifs frequently used in the locality but also to provide passive
control measures - opening up the ground plane to provide a clear and generous public conduit from The
Strand to Charing Cross.
Speaking of the announcement Sir David Adjaye said: “This is not only an exciting opportunity to revitalise
an historic London site through the creation of an exemplar mixed use development. The development
will also begin to restore The Strands architectural confluence as a core power axis in line with that of The
Mall, Whitehall and Pall Mall.”
Laura Marino, Creative Director and Co-Founder of Alchemi Group commented “To say we are thrilled
to have achieved planning for the client is an understatement. The architecture speaks for itself and is
unlike what is currently being built across London. It was crucial to come up with a building that addresses
the importance of the site itself and would stand on its own without overshadowing its immediate
surroundings nor the conservation area. Adjaye Associates also skillfully met the demands of a rigorous
design process which has led to an outstanding mixed-use development.”