Giving people a small " ! " moment.There are so many small " ! " moments hidden in our everyday.But we don’t recognize them.and even when we do recognize them,we tend to unconsciously reset ourminds and forget what we’ve seen.But we believe these small " ! " moments are what make our days sointeresting, so rich.That’s why we want to reconstitute the everyday by collecting andreshaping them into something that’s easy to understand.We’d like the people who’ve encountered nendo’s designs to feel thesesmall " ! " moments intuitively.That’s nendo’s job.