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Tires-The Gathering House
Tires-The Gathering House
Wuhan, China
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Tires-The Gathering House
Wuhan, China
TIRES VAN clothing brand was co-founded by Leo Leng, Uncle Liu and Jason Zhang in China in 2019. The brand advocates the integration of design and culture, exploring diverse products through time and space.
The project site is located in Garden Avenue where the former state-run automobile repair factory situated. To satisfy the function needs of the brand while the same time to respect the history of the site is the key for Basistudio.
“Gathering” means assemble and meet. “House” means a building and place for dwelling. “The Gathering House” is a place for the new released products of TIRES to be assembled and displayed, and a place for discovering the diversity of its products through space and time. It is also a medium of art, activities and shows.
The store is consisted of two parts. One is the black steel skin covering the facade and the other is the wood house inside. The steel skin has been opened orderly to form a big showcase. An unified facade would be the first impression of its brand image for a corner store. Basistudio was trying to blur the inside and outside boundaries by creating a big opening on the corner through which the spaces and products of TIRES would be displayed. The scale of the showcase has been broken down to smaller parts including the sliding door in the entrance. Different types of glasses also enriched the texture of the overall showcase. Draw the inspiration from wood architecture in the east, the gathering house has been built in two parts, the skeleton structure inside and the wood panels outside. Lighting system, storage and clothing display are integrated in. The house is also a “home base” for all products of TIRES.
The project site is located in Garden Avenue where the former state-run automobile repair factory situated. To satisfy the function needs of the brand while the same time to respect the history of the site is the key for Basistudio.
“Gathering” means assemble and meet. “House” means a building and place for dwelling. “The Gathering House” is a place for the new released products of TIRES to be assembled and displayed, and a place for discovering the diversity of its products through space and time. It is also a medium of art, activities and shows.
The store is consisted of two parts. One is the black steel skin covering the facade and the other is the wood house inside. The steel skin has been opened orderly to form a big showcase. An unified facade would be the first impression of its brand image for a corner store. Basistudio was trying to blur the inside and outside boundaries by creating a big opening on the corner through which the spaces and products of TIRES would be displayed. The scale of the showcase has been broken down to smaller parts including the sliding door in the entrance. Different types of glasses also enriched the texture of the overall showcase. Draw the inspiration from wood architecture in the east, the gathering house has been built in two parts, the skeleton structure inside and the wood panels outside. Lighting system, storage and clothing display are integrated in. The house is also a “home base” for all products of TIRES.
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