Kraaijvanger Architecten is the Supervisor of the Master Plan for 'Hart van Zuid' in Rotterdam, the largest Urban Transformation currently taking place in the Netherlands. Kraaijvanger is also responsible for the design of the recently completed Rotterdam Swimming Centre, the nearby public transport hub and the Rotterdam Ahoy Conference Centre.
Ahoy hosts experiences; the Venue can accommodate various big events at the same time. Kraaijvanger has expanded its diversity and capacity by enlarging its Exhibition Halls and adding a music theatre that can seat 7,000 visitors and an International Conference Centre for 3,000 visitors. Right now, Rotterdam Ahoy has a beautiful new entrance building consisting of 35 units that can be used separately as well as together, to form larger units or Break Out Rooms and the so-called RTM Stage. The building was kept open for business during the reconstruction, and every effort was made to minimize any inconvenience.
The design maximizes Ahoy’s ability to meet demand. On the one hand, it enhances the excitement associated with event visits and on the other, it provides the tranquillity required for intuitive orientation. The Kraaijvanger design provides the perfect logistical coordination of different visitor flows, for instance three events take place simultaneously.