The “Pyramid” project came in two parts: the first aspect involved a reorganisation of the public reception areas under the I.M Pei Pyramid, which had quickly become a victim of its own success - designed to host around 4 million visitors per year, it now welcomes over 10 million. This huge influx of visitors was creating difficult working conditions for the staff, and meant the reception area was overwhelmed. For the second part, we were also asked to redesign the area’s visitor guidance system (signage, furnishings and multimedia equipment), as the deluge of disparate information flows had made them collectively unreadable. The project was not attributed via a single call for tenders, but through a framework agreement covering a large and complex construction work in occupied site.
This project was unique in many respects, and we were selected on the strength of our methodological approach, which demonstrated how we could support the museum in both aspects of the project, presenting various renovation scenarios ranging from all-out change to the least interventionist options.
The reorganisation of the reception areas aimed, above all, to rethink and improve the visitors' reception conditions, and to reduce factors which were inconveniencing staff: these included ambient noise caused by reflective materials, desk areas poorly suited to their purpose, and difficulties in getting around.
The revamping of the visitor guidance system led us to collaborate with counterparts in new fields of expertise, and to coordinate initiatives in various fields. We worked across three areas: signage, with Philippe Apeloig; interior furnishings with Sylvain Dubuisson, including the famous “Morris” columns, brought inside with a revisited design; and finally, the multimedia installations.