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Potrero 1010  

Potrero 1010

San Francisco, CA, United States

Project Featured on Oct 28, 2017
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Curran House

Potrero 1010

San Francisco, CA, United States

Project Featured on Oct 28, 2017
STATUS
Built
YEAR
2016
SIZE
500,000 sqft - 1,000,000 sqft
BUDGET
$100M +
More than a decade in the making (with multiple owners), Potrero 1010 is a complex project that transforms a disused industrial site bounded by a freeway and train tracks with creative housing, generous amenities, neighborhood retail, and community spaces.

Two distinctive residential buildings —the angular “Wedge” to the north and the rounded “Egg” to the south—fill a triangular urban site with 453 modern homes. The buildings frame Daggett Plaza, a newly created one-acre park. This gracious green space—the heart of the emerging neighborhood—is a City-owned public park maintained by the developer.

The six-level buildings engage the park, which features an enclosed dog run, open areas, and sculptural recreational elements—the sunny custom “Tilted Lawn” and light-hearted “Penta Steps”—to inspire and accommodate a diverse range of users and activities.

The transit-oriented, high-density development is GreenPoint Rated, earning more than three times the required points. Of the 453 apartments, 90 affordable new homes are distributed throughout the development, making for a true mixed-use, mixed-income community.

A public pedestrian passage bisects the Wedge, creating a mid-block connection to the new park. Flexible live-work units open directly onto the park and passageway, offering a unique residential experience and creating a lively streetscape interspersed with community resources, including a pet spa, Wi-Fi lounge, and DIY studio.
At the northern side site, a row of PDR (production distribution, and repair) spaces occupied by California College of the Arts studio and gallery spaces provide a transition between residences and neighboring industrial uses.

Along the 16th Street corridor—a gateway to Mission Bay and the approach to the future Warriors basketball arena—the ground level offers high-ceiling retail storefronts and commercial spaces for neighborhood-serving restaurants.
To the east, extensive noise mitigation measures in both buildings dampen the sound of the elevated freeway and train tracks. The Wedge places glassy corridors to the outside of these units, protecting homes from the sounds of traffic and turning the freeway proximity into a dynamic urban vista.

With high-tech amenities, maker spaces, and city views, the development celebrates the creative life of San Francisco, even sharing a secret message: George Sterling’s poem
“The Cool, Grey City of Love” is encoded across the perforated balconies and sunshades.

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Collaborating Firms

Bruce Damonte Photography Inc
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CMG Landscape Architecture
Landscape Architect
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