Project name: MYSTARRY CITY Sales Center
Client: Shinion Estate
Design firm: GFD
Design director: Ye Fei
Design team: Lin Jiaxiang, Chen Naixiang
Decoration team: Fang Yao, Zheng Mengying
Furnishings execution firm: Qiandu Casa Co., Ltd.
Area: 350 m2
Completion time: July 2020
Photography: Li Dong
Text: Tang Zi
Magic Box
The project is the sales center of MYSTARRY CITY, a residential property developed by Shinion Estate. Situated at the junction of several core riverside zones in Hangzhou, China, it injects creativity of the city into a "magic glass box", and explores future living concepts via extreme imagination.
Day and night are alternation and resonance of sense and sensibility.
The overall space is shaped by modern fabric. Simplistic points, lines and planes are adopted to construct the building and interior structures, which pay homage to classical minimalist concept. The simple construction leaves ample space for imagining the interior. The design brings contemporary artworks into the space, releases its energy by immersive images, and converts the vision for life into perceptible visual languages, so as to evoke unique and infinite vigor.
At the foyer, several geometric surfaces compose a concise, neat brand display wall, which generates a sense of transparency via the reflection of mirror-polished stainless steel. Floating dark-hued surface extends from the wall to the center of the space, thereby forming a partition.
The spatial pattern is open, making all areas clear at a glance. Featuring reflective surface and a low-profile character, black terrazzo flooring is extended to the entire space. In addition, the rippled stainless steel on the ceiling looks like dynamic water surface under breeze. Dynamic lights cast mottled shadows, which blur the boundary between the real and unreal. Meanwhile, like scattered stars, they create a poetic and gentle atmosphere.
"Fifty Moons", the video artwork created by artist Cui Shaohan, endows the main wall with infinity and poetry.
The property model display area is set behind the foyer and next to the bar counter. Stone materials showcase distinct textures, which contrast yet balance with each other. Large areas of French windows make the negotiation area open and transparent, while also bringing in outdoor cityscape.
The artist turned the artwork into perceptible spatial languages, which release and infuse the space with energy.
Taking space as the medium, the repeatedly displayed images interpret urban people's changing and unknown spiritual pursuits. The artwork showcases the endless alternation of day and time, and produces calming power. It offers immersive sensory experiences, stimulates visitors to dialogue with inner self, and arouses self-examination and expectation.
Based on the concept of building a community with young power, the sales center presents the "day and night' of urban life through dynamic images, and utilizes stylish artistic languages to create a sense of tension in the space, with a view to evoking spiritual resonance and bringing infinite possibilities for future life.
"Fifth Moons" by Cui Shaohan
About Cui Shaohan
Mr. Cui Shaohan is an artist and curator. In 2017, he produced his biographical film "Me for Me - Deep Acting Practice", and "Fifty Moons" is the chapter four of it. He tries to discover the possibilities of "acting" based on the phenomenology of spirit, and expresses the dialectics of "self" and the concept of "self" as a great, ever-evolving historical process.
As an initiator of art movement, Cui Shaohan launched "Energy Gallery" program. Through curation, he reflects on and depicts art, introduces excellent contemporary art and artists to the public, and showcases the spiritual power of thinking and creation in daily life. He hopes to enhance the integration between art and a wide spectrum of fields, so as to extend the energy of art and create new possibilities.