Project: KVK City Concept Store
Project Location: Chengdu, China
Area: 180m²
Completion Time: October 2021
Design Firm: ATMOSPHERE Architects
Chief Designer: Tommy Yu
Design Team: April Lo, Chloe Chen, Mao Mao
Animation Design: Vivi Lee
Video Production: YIMEDUO Design
Lighting Solution: ArtLuci x Owen
Wall Craft Solution: souls
Installation Art: Studio Potpourri
Photographer: Chuan He from Here Space
Article: SIJIA
KVK
The meaning of "future" was overflowing
It's better to explore and visit the scene in person
To rebuild the future
KILL VIA KINDNESS
WE LONG TO ADD NEW PAGES
Part 1 Anticipation
The black wall was the boundary
They were divided into different groups
Cut and combined
Rows upon rows, breaking the single restriction
As the core concept of the brand, the reorganized philosophy of art was bound to be dismantled and conveyed through the design language.
The whole arc-shaped hot curved glass was at the bottom, and the dark green to black color changed. A strange device created with the core inspiration symbols, like a spider's tentacle, stood between the window, blurring the boundary between art and retail.
The "spider's order" was used as a guide and was about to come
Part 2 Restructure
The two mirrors stretched out and extended indefinitely
Self construction
Modern civilization has created countless parts for contemporary mankind, and design also responds here. The concept of "Modularity" is used to realize the penetration of context, so as to complete the change and reconstruction of spatial content.
Several modules are arranged one by one from top to bottom, surrounded by double arcs to realize matrix space construction.
The pure black inner wall stands on both sides, with 3x3 free stretching light-emitting modules as a group, providing different booths for the main body of the space.
Black and white, extremely simple and clean
Part 3 New chapter
ONE IS ALL,ALL IS ONE
The central exhibition cabinet is composed of an array of module matrices that can be flexibly moved and spliced, supplemented by different curved booth designs.
It matches the product flow and material properties and attracts people's attention.
It was not only a carrier, but also an expression
Free group, thousands of people and thousands of faces
"Reestablishment" is here to be a continuous expression
Due to the reestablishment of the future
KVK·TO BREAK THROUGH BARRIERS
NEW PAGES FOR OUR STORY