Despite having so many luxury brands in their portfolio, such as Gucci, Saint Laurent and Balenciaga, Kering didn’t want any connotation of these names, making sure the workplace reflected Kering as a parent group. As a juxtaposition to their luxury brands, we created a disruptive design that reflected Kering’s position at the forefront of e-commerce. Raw, urban materials such as concrete, wood and metal gave an understated yet timeless feel in a modern, sophisticated aesthetic. The design still respected the 19th Century listed building, and we meticulously protected the historical elements by installing more than 12,000 sqm of floor protection.