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Harry Winston Shanghai Pavilion (Lighting Design)
Harry Winston Shanghai Pavilion (Lighting Design)
Shanghai, China
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Other Projects by Cline Bettridge Bernstein Lighting Design
Harry Winston Shanghai Pavilion (Lighting Design)
Shanghai, China
Type
STATUS
Built
YEAR
2012
SIZE
5000 sqft - 10,000 sqft
Photos
The new Harry Winston flagship store in Shanghai became a laboratory for creating a new experience in shopping for precious jewelry. The traditional design emphasis in jewelry stores has been on the jewels themselves, at the expense of the customers.
CBBLD’s innovative lighting system allows salespeople to subtly control the levels of light on both the jewels and the customer simultaneously. The customer is bathed in warm light, while the jewels are made to sparkle under carefully focused, cool light. In this setting, the store’s customers are made to feel as beautiful as the ornaments they have come to purchase.
CBBLD’s innovative lighting system allows salespeople to subtly control the levels of light on both the jewels and the customer simultaneously. The customer is bathed in warm light, while the jewels are made to sparkle under carefully focused, cool light. In this setting, the store’s customers are made to feel as beautiful as the ornaments they have come to purchase.
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