On the back of the success with Hamaca Juice Bar in Veracruz in 2015, RED Arquitectos led by Susana López González has replicated with a second venue: Hamaca Juice Bar 2 A successful combination of fine architecture and interior design and the desire to serve healthy food within the reach of everyone.
The power of architecture is not only circumscribed to major iconic operations as we are often led to believe, or to masterplans to redevelop whole city neighbourhoods. There are any number of small operations that are just as important because they showcase the potential of architecture as a driver of possible change in people's lives. One example of this is the great success of the Hamaca Juice Bar in Veracruz, lively city in the Mexican state of the same name in the Gulf of Mexico. Designed by RED Arquitectos di Susana López González in 2015 (link) it responded to a specific client brief which was to craft a warm, friendly environment to serve healthy food that everyone could enjoy. A major challenge in a country like Mexico, where obesity is a really big problem. Customers were so enthusiastic about this small venue that the owner decided to open Hamaca Juice Bar 2, again trusting in the creativity of Susana López González and her team. Once more referencing the branding of the first venue, from the lettering to the colours, RED Arquitectos has restructured quite a tough existing structure in the old town of Veracruz where healthy food options become really important. The fully glazed street front opening has been set back slightly to create a small antechamber leading into the actual venue where there is seating for about twenty. The nearby beach dominates the interior design. The bespoke furniture - comfy wooden seating and reassuring tables - has been designed by RED Arquitectos, for a really warm feeling. Perhaps it's because Susana López González has this all-round approach to design, or because the combination of healthy food and friendly, cheerful environment is not something you can take for granted when health food diets are concerned. The fact is that Hamaca Jugo Bar 2 in Veracruz is a delightful example of how architecture that is attentive to the emotions of users can really make the difference and even lead to even a reappraisal of dietary habits, for a healthier lifestyle. What could be more sustainable than this?
Project: RED Arquitectos http://red-arquitectos.com/ by Susana López González Team: Francisco Cano Moreno, Angelica Azamar Villegas, Jose Luis Sierra Gomez Location: Veracruz, Mexico Year: 2016 Photography: Armando Ascorve Morales