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Frivole Prestige perfumery

Frivole Prestige perfumery

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Frivole Prestige perfumery

Firm

THEZA Architects

Type

Commercial › Retail

YEAR

2012

SIZE

25,000 sqft - 100,000 sqft

Theza: to create a space
associated esthetically with the other Frivol network shops, generating a
unique character interior. To form a soft space in perception, not overwhelming
its scale.Frivole Prestige Fragrances is located in the center of
the Wrocław, in the recently opened skyscraper
-Sky Tower. The project is a flagship salon of the Frivol perfumery
network, which is based mainly on the outlet sales.The decor stores Frivol network consists of white - black
color scheme, complemented by the leading color and structure of the inspired
by polygons.Therefore it become that the guideline for the interior is
to use mono color and to develop polygonal structures. The new leading tone got
the color structure of brushed gold.Due to the visual
availability ,the interior is
divided into two zones : white - high, located in the depths and black- low located along the passage.
Zones are compatible with the products range and type of sales.The theme of the perfume is gold polygonal structure - apparent
throughout the whole interior.The block is two sided - golden from the outside; white from the inside. The interior of the shell
, hides a beauty salon (manicure, massage, waiting room) and back office.In the cosmetic structure part it is a self-supporting
three-dimensional structure attached only to the floor and partly to the wall.Due to a parametric perforation , coating becomes
semi-transparent - partly passing sight into
the interior of the structure.The sales floor space is divided into zones assuming flexibility
of arrangements.Important places- cash counters, makeup area, thematic
zones are highlighted by hanging / admitted coffers filled with gold material.Despite the scale of the shop and the building
in which it is located, the resulting space is characterized by moodiness,
giving the opportunity to get away from everyday life.Golden structure turned out to be sufficiently
distinctive to become characteristic not only of the designed interior, but
for the whole of Sky Tower center.

Product Spec Sheet

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Team

Bartlomiej Zaboj

Architect

Ludwik Kaizerbrecht

Architect

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Frivole Prestige perfumery

Other Projects by THEZA Architects

WrocLOFT

PSG / GSP Headquarters

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Mountain Settlement

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Pilecki Institute

IZERA Shelter

COGNITARIUM Knowledge Centre

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A_LOFT

Frivole Prestige perfumery

Product Spec Sheet

Collaborating Firms

Team

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Frivole Prestige perfumery

Other Projects by THEZA Architects

WrocLOFT

PSG / GSP Headquarters

T-House Bungalow

Mountain Settlement

House without a context

Pilecki Institute

IZERA Shelter

COGNITARIUM Knowledge Centre

Insideout Barn House

Frivole Cuprum

A_LOFT

Frivole Prestige perfumery

Product Spec Sheet

Collaborating Firms

Team