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Forest of Business Cards  

Forest of Business Cards

Ginowan, Japan

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Forest of Business Cards

Ginowan, Japan

Type
Cultural › Sculpture
YEAR
2009
The design for this exhibition gallery is themed around the Olympic Games, a space of discovery where people from all over the world gather and meet. The gallery features the-works of 200 artists on the front face of business cards and their contact information written in the back for visitors to take freely.
We aimed to create a meeting place where 200 different card designs meet, revealing a complex interaction between individual cards and the whole.
We inserted the business cards in Styrofoam in order to confer the paper's fragile fine and light properties onto its surroundings and reinforce the relationship between object, support and environment.
Visitors remove cards of interest, thus changing the exhibit density which in turn shifts their own focus.
This results in a complex and beautiful facade that changes from one moment to the next as would the Japanese Sakura（cherry) tree.

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