Since 1888, Bucherer has been a leading retailer of luxury watch brands. Apart from its own Carl F. Bucherer watch brand, the company represents an exclusive range of world-class brands and is also famed for its top-quality jewelry range and the award-winning creations made in its own workshops. Their 2200 sq. boutique in Paris is the world largest fine jewelry and timepiece store. In 2012 STUDIOFORMA took part in a competition for a new store concept.