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Audi Flyer
Audi Flyer
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Audi Flyer
The Audi
Flyer concept answers the need for an Audi flagship store without building one,
creating an engaging network of synergy nodes of Audi branding elements. Audi
Flyers are a global network of brand spaces in inner city areas, which are
programmed according to Audi marketing efforts. They are small-sized
(300-500m2) client nodes exposed to high consumer traffic, encouraging
incidental visits and enhancing public exposure. The main feature is an
expressive and discrete façade that puts the product into the driving seat. No
logo, mirroring façade, letters, or slogans are placed in between the customer
and the product fascination.
Flyer concept answers the need for an Audi flagship store without building one,
creating an engaging network of synergy nodes of Audi branding elements. Audi
Flyers are a global network of brand spaces in inner city areas, which are
programmed according to Audi marketing efforts. They are small-sized
(300-500m2) client nodes exposed to high consumer traffic, encouraging
incidental visits and enhancing public exposure. The main feature is an
expressive and discrete façade that puts the product into the driving seat. No
logo, mirroring façade, letters, or slogans are placed in between the customer
and the product fascination.
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