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Apple Store, Fifth Avenue  

Apple Store, Fifth Avenue

767, 5th Avenue, Manhattan, New York, NY, United States

Project Featured on Apr 15, 2014
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Apple Store, World Trade Center

Apple Store, Fifth Avenue

767, 5th Avenue, Manhattan, New York, NY, United States

Project Featured on Apr 15, 2014
Type
Commercial › Retail
YEAR
2006
SIZE
10,000 sqft - 25,000 sqft
Positioned at the center of the General Motors Plaza, this 32-foot glass cube is both an icon and an entrance to a store. Entirely free of structural steel, the cube is self-supporting. As an entry, this precise glass cube floats on the plaza with the glow of activity rising from below.Visitors are drawn to the store level by a glass elevator within a glass cylinder and a spiral glass staircase that wraps around it. The descent is magical, gradually revealing a serenely detailed and clearly organized space.Throughout the store there is a sense of lightness. Daylight pours in from the cube, creating a soft, ethereal glow. The computers on display assume stage center in a dramatic, well-defined shopping environment. Departing this world, the ascent up into the cube marks a return to the urban context, the open plaza, and an incomparable view of Central Park South.

Product Spec Sheet

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Collaborating Firms

seele
Façade Construction
Loisos + Ubbelohde
Daylighting Design
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Team

Karl Backus
Design Principal
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