AEROVILLE, a ‘‘city center’’ of the Paris Roissy-Charles-de-Gaulle airport area designed by Philippe Chiambaretta/PCA for Unibail-Rodamco and Paris Airports Company.
Hybrid between an airplane terminal and a shopping mall, Aeroville was designed by the architect as a new programmatic concept spread over a one-storey surface of 110.000 sqm.
This urban piece is not a cathedral for mass consumption. Instead, it revives social life, services and mixed activities, at the heart of a 2 million people area running from the north of Paris to Compiègne. The Aeroville program invents the city center of the CDG airport area through a building inspired by travel imagination and harboring nearly 200 shops plus numerous services for travelers, airport staff and neighboring citizens.
Given the rapid development of the airport area within the framework of the ‘‘Grand Paris’’, Aeroville is synonym of imminent gathering and connectivity. As such, this program reflects our time, that of a constantly moving world.
Not only is it both a global and local project, but it also provides increased entertainment in a very dense region as shown by the 12 multiplex cinema theater which is installed in collaboration with French film director and producer Luc Besson.
The new dynamic in historical city centers throughout the world is mainly the consequence of the mall scheme decline, and results, as in Tokyo, in the construction of spectacular flagship showrooms and shops, symbols of global merchandise traffic. Aeroville asserts itself via these luxurious flagships whose names and logos, designed by the French graphic designers deValence, appear as simple letters: A, E, R, O ... original monogram symbols of dream brands. The streets in the building, opened to the sky, invite everybody to daydream with their eyes guided by the aeroplanes takeoffs...
Aeroville is now delivered and opened since October 17, 2013.