Kristalia was founded in 1994 by young local
entrepreneurs joined by two common passions: design and jazz.
Right from the very start, Kristalia paid special attention
to innovative projects, by means of experimentation and the
continuing search for new technical solutions, using materials
which they adapted from the fields of fashion and sports.
In the autumn of 1995, Kristalia presented its first catalogue
to the commercial network.
The intended target for the first products was a middle-aged
consumer, oriented towards contemporary furnishing, in the
upper-middle economic range and with the need to find reassuring
tastes and details, bound to tradition, in the things he or
she purchases.
Starting from the end of the 90's, with the creation of a
definitive company organization, the desire arose to pursue
a new path, and to go after customers who were not necessarily
bound to tradition, offering a product with aesthetic and
qualitative characteristics especially close to contemporary
Italian design.
Today, the Kristalia collection offers items that stand out
because of the essential character, the ease of placement,
and which take into account a younger age group, in line with
the current needs of daily living. At present, Kristalia srl is composed of and led by people
who are motivated and highly involved in the development plans.
Strategies analysed by the owners are implemented only after
they are presented to the entire staff. This constant search
for a team spirit, a spirit in which to take as many challenges
as possible, creates enthusiasm and dedication. The BOUM chair, designed Monica Graffeo, won first prize
in the Young&Design 2003 contest (Milan Furniture Exposition,
April 12).