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Wordpress Automattic Space  

Wordpress Automattic Space

San Francisco, CA, United States

Project Featured on Nov 21, 2013
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60th street

Wordpress Automattic Space

San Francisco, CA, United States

Project Featured on Nov 21, 2013
Type
YEAR
2013
Photographs: Scott Hargis

Baran Studio’s task was to create a space that could accommodate the usual contingent of maybe 15 or 20 people, but also transform to comfortably fit a few hundred coders (who need to plug-in) for a special program or event.
WordPress’s new Automattic Space is a re-imagined warehouse that was formerly a martial arts studio that had fallen into disrepair. The core concept for the transformation was to maintain the clarity and simplicity of the existing shell, and insert an adaptive new ‘sleeve’ or coating. The plywood wall acts as a guide throughout the space. The limited structural and mechanical upgrades were left raw and minimal. A plywood wall winds throughout, guiding the visitor through the space. The wall serves several functional purposes along the way.
At the entry room and library it serves as shelving. At the front desk, the wall screens for privacy. Where the restrooms are, it allows for further privacy – so you don’t walk out of the bathroom into a giant warehouse full of people. In the kitchen and café area, the wall creates a more intimate space. The wall’s palette of wood, black metal and concrete reinforces the intimate feel.

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