WONJIN Aesthetic Surgery Gallery Clinic is the Korean leading cosmetic surgery clinic that redefines the beauty by applying the perfect symmetrical balance with a harmony form.
WONJIN is the first-ever project that use the art/beauty gallery to reflect the Surgery clinic/hospital which totally changes all the feeling and comfort for the customer in almost every areas, totally turn the Surgery industry design from the traditional way of the hospital feeling.
WONJIN is designed to differ from other cosmetic institutions with functional space articulation as “a Studio and Gallery for the Beauty Surgery” to communicate the human body with potential cosmetic surgery procedures. Famous Thai contemporary sculpture artists and photographer artists worked in close collaboration with doctor and designer to tell a story of beauty evidence through cosmetic surgery, titled: “Art, Beauty & Surgery”.
The design of the WONJIN environment is innovated from the concept of ‘Symmetrical Balance’ from beauty research. In the early 1990s, Newsweek used Denzel Washington as their primary example as perfection for beauty according to symmetry. According to the article ‘Biological Basis of the Perception of Beauty’. Research study describes ‘the Perfect Beauty’ can be seen in our face configuration if dividing it in half and two sides are identical. Symmetry in one's face is what makes one attractive. This symmetrical framework led to the layout design, space identity (i.e. logo, symbols, fonts), as well as curated artworks on site.
WONJIN covers 1,185 square meters on the 10th floor office building in Bangkok’s most central business district. Space includes a gallery hall, three waiting lounge zones for the public, patients before skin treatment, and patients before the surgery. Each zone is separate with an access control engineering system, consultation rooms, skin treatment rooms, preparation areas, recovery room, and the high standard of Class 10000 operating rooms.
Credits:
- After. Design Studio - Graphic Designer - Choochart Nitijessadawong
- A U N Design Studio - Principal - Khetkhun Yodpring
- VOGUE Thailand - Photographer Artist - Tada Varich
- Dong Sculpture - Sculpture Artist - Pongsatat Uaiklang
- A U N Design Studio - Interior Designer - Preeyanuch Ruangsung