Vyta Santa Margherita offers the oldest and most traditional products, bread and wine, in Santa Lucia railway station, the only real access gate to the heart of Venice, the city of canals, one of the most important tourist destinations in the world.
60 square metres to built a bakery in one of the most beautiful city of the world, a tiny place, that magically becomes large, through the use of reflective surfaces, that make it changeable during the day, bringing inside the beauty of the city and the water of the canals and a food philosophy like the starting point that inspired the architectural concept for the most “minimal” products on our tables.
”Through simple products offered by Nature, such as water, wheat and fire, thanks to man’s expert hand, patience and creativity, forms and savours, aromas and flavours have been created for millennia, giving birth to bread and wine, ancient and modern nourishment for humanity.”
Situated just in front of the main entrance of the railway station, Vyta is totally projected towards the outside, its counter exposes it to the tourism and metropolitan flows, but at the same time, it is separated from the never-ending come and go of the travellers from an intimate ambient characterized by a sophisticated minimalism and a formal reduction to the essential.
The project features contrasting materials and colours: oak and corian as representatives of tradition andinnovation, an integration of nature and artifice. The juxtaposition of soft oak and black declined in its various material aspects creates an exclusive, theatrical environment, where the warmth of the natural texture is enhanced by the contrast with glossy black surfaces. These come up as large ceramic tiles on the floor, corian for the counter and black polymer for all the vertical panels that fold the space like in a treasure chest, bringing inside spectacular views of Venice like the church of Saint Simeon and the movement of the Grand Canal water.
The hood is one of the most significant components of the setting, due to the shape and size of its natural oakwood planks that evoke the interweaving of traditional bread baskets. The side walls, where the customers can have breakfast or an easy lunch on a sinuous and fluid black corian shelfs, become a new form of entertainment, that immerse them in experimental scenarios, through a video walls that reproduces a perpetual movie in slow motion celebrating the ingredients of the products Vyta Santa Margherita such as water, wine, olive oil, wheat, flour, mozzarella, tomatoes and fire.
The light system contributes to soft and intimate atmospheres: it diffusely radiates on the counter and enhances the wooden roof by indirect fitting of recessed metal halide light sources Frame by IGuzzini, it is an eye-catcher on the black wall where the bottles of wine and their history are celebrate like sculptures, it gets highly technological to celebrate bread and its derivatives through a cluster of LEDs.
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