ICADVIETNAM DESIGNS VIET PHAT GROUP OFFICE – A SPACE THAT REFLECTS BRAND IDENTITY
The “Vector Vision” concept is inspired by the iconic “V” symbol and Viet Phat Group’s strategic vision of growth, expansion, and reaching global markets. The goal is to create a sustainable yet dynamic workspace where employees and corporate culture are seamlessly connected.
These “Vectors” are thoughtfully aligned with the brand’s colors, serving as a continuous key visual throughout the office space, reinforcing the spirit of progress and movement. The design language incorporates diagonal lines, triangular shapes, and extended angular forms, conveying a sense of breakthrough and forward momentum.
RECEPTION AREA
The reception desk is the first striking element of the office, embodying the brand’s identity. From a top-down perspective, the desk folds into a distinctive “V” shape—symbolizing Viet Phat Group’s strength and direction toward the future. From a frontal view, the reception desk resembles an ocean liner, representing the company’s ambition to explore new horizons.
WORKSPACE
The workspace maximizes floor efficiency while prioritizing employee comfort and experience. Natural light is utilized to its fullest through expansive glass panels, complemented by greenery to enhance mental well-being.
A large meeting room, accommodating 10–15 people, is furnished with premium leather-upholstered chairs—offering both sophistication for client meetings and comfort for extended discussions.
Functional spaces such as Phone Booths, Pantry, Breakout Spaces, and Collaborative Areas are strategically placed throughout the office, acting as small rest stops that sustain employees' energy throughout the day.
“Vector Vision” is not just a design; it is a statement of Viet Phat Group’s vision, strategy, and commitment to powerful yet sustainable growth.