The architecture by Jo Franzke, the branding by follow red and the visualizations by smpl.
Together with a top-class creative team, LBBW Immobilien has set about giving Stuttgart’s city center a facelift. The somewhat outdated buildings along Eberhardstrasse 18-22 are giving way to a sophisticated building ensemble that harmoniously combines modern and sustainable construction with the historic gabled architecture of Stuttgart’s old town. This looks really good, and not just because of the beautiful natural stone façade, and provides the district with state-of-the-art residential and commercial space. We contributed a comprehensive package of interior and exterior visualizations and supported the marketing team with the interior design.
The high-quality architectural visualizations are part of a comprehensive communication campaign that made waves far beyond Stuttgart’s borders and was very well received. Not only was the public informed about the prestigious project early and extensively, but the commercial units were also quickly marketed successfully.