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Varanasi Outdoor Museum
Varanasi Outdoor Museum
Varanasi, India
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Varanasi Outdoor Museum
Varanasi, India
Firm
STATUS
Built
YEAR
2022
SIZE
1,000,000 +
BUDGET
$10M - 50M
Varanasi, a city on the banks of river Ganga believed to be the oldest living city in the world, a three thousand years old civilization. Its evolution as the most important holy destination for the Hindu religion and the eventual fusion of different cultures over a long period of time has given the city a peculiar character and a characteristic physical fabric. It is a center of learning and an amalgamation of spiritualism, literature, arts and architecture. All of these elements come together on the ghats of this holy city; the Ganga riverfront.
Design Factory India was appointed as the design and execution agency by the Varanasi Smart City Limited during their undergoing Smart City Mission to develop an the identity of the city and an outdoor experience on the ghats.
The outdoor experience is spread across ninety ghats located in almost seven kilometre stretch along the Ganga river. This outdoor experience comprises of about three hundred different signages, installations, sculptures, and urban punctuators providing a uniform visual language to visitors to perceive the untold stories.
The elevation of Varanasi holds a strong cultural importance, hence, Design Factory India was very sensitive in the choice of materials for these signages. Materials such as Corten Steel and Concrete were chosen what were contemporary in nature but maintained the sanctity of the historical buildings of the city without ruining it's old heritage
Corten steel was used for its strength and for its particular color with a chemical composition that provides an oxidation that protects it making it durable as well as aesthetic. The orange pigment in the concrete tiles and staircase compliments the overall color theme of the city of Varansi. These materials becomes a perfect choice for the climatic conditions present on the site and avoids any damaged caused due to the rising and lowering of water levels, drowning these for almost two months each year. It is bound to last longer than the usual steel signs. The signage were also made with a beautiful twist. Each signage installed at the ghats had an artistic representation of their respective waterlines appearing at the top of their names. Those representations were carved using a concrete orange coloured material giving it a rustic texture to pay homage to the city's heritage.
The Location signage installed punctuate all the ghats as each ghat has it's own different role to play. The orientation signage highlighted the cultural and heritage character of the city. The informative sculptural signage encompass the identity and details of all ghats. The Information plaques at twenty significant ghats narrated their stories and paid tribute to their history. A City map was also installed in the city. Along with that, Concrete step signage were also installed giving glimpses of the different components of the ghats in the form of long shlokas and also of when they were made and by whom.
These signage created a learning opportunity, awareness among the travellers and pride among the local population. Varanasi is not only an attraction for the Hindu pilgrims. It's spiritual beliefs and the cycle of life from birth to death, also attracts the tourist eye. This elevation did not only make the city attractive for the locals but also made it a beautiful tourist attraction, both nationally and internationally.
The project took about one and half year to complete and was a complete success in the beautiful elevation of Varanasi
Design Factory India was appointed as the design and execution agency by the Varanasi Smart City Limited during their undergoing Smart City Mission to develop an the identity of the city and an outdoor experience on the ghats.
The outdoor experience is spread across ninety ghats located in almost seven kilometre stretch along the Ganga river. This outdoor experience comprises of about three hundred different signages, installations, sculptures, and urban punctuators providing a uniform visual language to visitors to perceive the untold stories.
The elevation of Varanasi holds a strong cultural importance, hence, Design Factory India was very sensitive in the choice of materials for these signages. Materials such as Corten Steel and Concrete were chosen what were contemporary in nature but maintained the sanctity of the historical buildings of the city without ruining it's old heritage
Corten steel was used for its strength and for its particular color with a chemical composition that provides an oxidation that protects it making it durable as well as aesthetic. The orange pigment in the concrete tiles and staircase compliments the overall color theme of the city of Varansi. These materials becomes a perfect choice for the climatic conditions present on the site and avoids any damaged caused due to the rising and lowering of water levels, drowning these for almost two months each year. It is bound to last longer than the usual steel signs. The signage were also made with a beautiful twist. Each signage installed at the ghats had an artistic representation of their respective waterlines appearing at the top of their names. Those representations were carved using a concrete orange coloured material giving it a rustic texture to pay homage to the city's heritage.
The Location signage installed punctuate all the ghats as each ghat has it's own different role to play. The orientation signage highlighted the cultural and heritage character of the city. The informative sculptural signage encompass the identity and details of all ghats. The Information plaques at twenty significant ghats narrated their stories and paid tribute to their history. A City map was also installed in the city. Along with that, Concrete step signage were also installed giving glimpses of the different components of the ghats in the form of long shlokas and also of when they were made and by whom.
These signage created a learning opportunity, awareness among the travellers and pride among the local population. Varanasi is not only an attraction for the Hindu pilgrims. It's spiritual beliefs and the cycle of life from birth to death, also attracts the tourist eye. This elevation did not only make the city attractive for the locals but also made it a beautiful tourist attraction, both nationally and internationally.
The project took about one and half year to complete and was a complete success in the beautiful elevation of Varanasi
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