The VANDIJK FASHION STORE lies on the ground floor of a 19th century
Dutch style city building in a typically very long and narrow space.
The shop presents itself as an extension of the street rather than a
separate luxury unit. A frameless pane of glass contributes to this
blurring of the threshold between inside and out. It sets the interior
space as an extension of the streetscape.
The shop is transparent, elegant and simple. It combines 3 elements
listed in the "retail hand book" for typical clothes shop interiors: a
rail, a curtain and a mirror. Together they form a simple and efficient
means of arranging, displaying and storing clothes, accessories and
shoes. They are not perceived in isolation from each other, but
establish an autonomous retail environment, the Vandijk landscape.[All photos courtesy of Jeroen musch]