The brand pays special attention to every piece of the collection, that’s why we decided to change the way of exhibiting shoes, and show them as if they were pieces of jewelry. That’s why we propose a store specially conceded to show with high importance each of the products.
So, we decided to design a refine space, which is synthetic and elegant at the same time, where every element used aims to celebrate the production of the brand.
We materialized a continuous surface along the perimeter, with individual compartments to exhibit each piece with extreme care.
We appeal to an axial symmetry to generate unity and order to accentuate the verticality of the space and to give more importance to the scale of the space. A flat walnut paneling harbors the alcoves of exhibition, which are coated with nude leather that is characteristic of the signature. The store has little light, in contrast with the alcoves of exhibition that are specially illuminated, and framed with bronze. The bronze is also present in the central light fixture which is presented as a sculpture hanging in the center of the store.
From the outside, the place has two exhibition columns identical to the inner parts, showing the pieces of the season with extreme care and sobriety. Noble and natural materials are rhythmically organized and symmetrical, to provide an environment of hierarchy to wear shoes signature.