Working with my partner, Sean Reagin, we took on the task of designing a
flagship store for Trek Bicycles in New Orleans, Louisiana. We focused
on the experience of the user as a cinematic experience, suspending an
unconventional figure-eight velodrome inside of a conventional
rectangular box which floats above an exterior public plaza. We utilized
the building’s structure to open up light wells throughout the
building, affording hints of what lies beyond to maintain a sense of
excitement and anticipation.
Copyright © 2011 Zachary Finstrom