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TakPolyCopy Store
TakPolyCopy Store
District 12, Tehran, Iran
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Other Projects by Hasht Architects
TakPolyCopy Store
District 12, Tehran, Iran
Firm
Type
STATUS
Built
YEAR
2016
SIZE
0 sqft - 1000 sqft
BUDGET
$0 - 10K
Project description :
The store is located in Enghelab Street, Tehran. It has been used to sell printers as well as the side equipment since 30 years ago ; and the owner of the store asked us to renovate the store with the same application as it was used before.
Challenges:
1) the regulations imposed by the municipality for maintaining the historical city feature of Enghlab street
2) regarding the small dimensions of the store - how to supply enough space for stockroom , space to display the products and also room for the service area -
Designing Strategies:
The designing strategy was initially to provide enough space _ which could palpably fill the needs of the owner in terms of practical handling of the store. And secondly to produce a fascia that could be innovative and simultaneously to be in accordance with the historical body of the street.
Designing procedure:
We assumed the body of the location as a brick cube which was to represent the precedence of the store and to be incorporated with the use of the store. Because of the compactness of the store , and in order to make it tempting for the viewers , the show window was ignored and omitted. Examining the printers and the way paper moved through them ,a continual surface was taken into account starting from the façade , stretched into the inner space and then continued upward to the other side of the store up to the façade. The idea was to make the viewer have a picture of the store as a big printer _which is to accept whatever supposed to be printed and to print them on a long large sheet of _let us say _ paper and to display them .
In addition to the attempt at making an inviting feature of the design , and also to enforce the image to assume that the paper is pulled into the printer , ,some curved spaces were regarded to be compliant with the elements and the symbols existing in this street since Pahlavi Dynasty – the first and the second.
To put the service area and the store room at back of the store out of sight , on the other hand , and to create more continuity between the ceiling and the walls , another sheet was supposed to be pulled from the ceiling onto the service area; and consequently, the ending space was allotted to the storeroom and wash requirements _ which were hidden in cabinets.
Our next idea was to keep the logo of the store " Tak Poly Copy " of the old façade of the store as the known logo and to display it on the ending side of the store.
The store is located in Enghelab Street, Tehran. It has been used to sell printers as well as the side equipment since 30 years ago ; and the owner of the store asked us to renovate the store with the same application as it was used before.
Challenges:
1) the regulations imposed by the municipality for maintaining the historical city feature of Enghlab street
2) regarding the small dimensions of the store - how to supply enough space for stockroom , space to display the products and also room for the service area -
Designing Strategies:
The designing strategy was initially to provide enough space _ which could palpably fill the needs of the owner in terms of practical handling of the store. And secondly to produce a fascia that could be innovative and simultaneously to be in accordance with the historical body of the street.
Designing procedure:
We assumed the body of the location as a brick cube which was to represent the precedence of the store and to be incorporated with the use of the store. Because of the compactness of the store , and in order to make it tempting for the viewers , the show window was ignored and omitted. Examining the printers and the way paper moved through them ,a continual surface was taken into account starting from the façade , stretched into the inner space and then continued upward to the other side of the store up to the façade. The idea was to make the viewer have a picture of the store as a big printer _which is to accept whatever supposed to be printed and to print them on a long large sheet of _let us say _ paper and to display them .
In addition to the attempt at making an inviting feature of the design , and also to enforce the image to assume that the paper is pulled into the printer , ,some curved spaces were regarded to be compliant with the elements and the symbols existing in this street since Pahlavi Dynasty – the first and the second.
To put the service area and the store room at back of the store out of sight , on the other hand , and to create more continuity between the ceiling and the walls , another sheet was supposed to be pulled from the ceiling onto the service area; and consequently, the ending space was allotted to the storeroom and wash requirements _ which were hidden in cabinets.
Our next idea was to keep the logo of the store " Tak Poly Copy " of the old façade of the store as the known logo and to display it on the ending side of the store.
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