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Taboola
Taboola
16, Madison Square West, Manhattan, New York, NY, United States
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Other Projects by MKDA
Taboola
16, Madison Square West, Manhattan, New York, NY, United States
Firm
Type
STATUS
Built
YEAR
2017
SIZE
25,000 sqft - 100,000 sqft
BUDGET
$5M - 10M
Creative and Multicultural Work Environment
Looking to create a space that would promote creativity and spontaneous collaboration, Taboola requested a modern, human-centered workplace with unique twists at every corner. Focusing on the firm’s international roots and their need to accommodate future growth, MKDA designed a customized, multicultural experience with different imaginative elements spread across each room.
Taboola’s strong workplace culture was an essential project requirement. As a result, MKDA incorporated multiple lounge areas that would encourage sportsmanship to foster interactive collaboration that would also add an element of fun. There are two arcade-style basketball hoops at one end of the cafe area as well as video games at the other end. An office favorite is their LEGO wall competition; the project team intentionally devoted the staircase wall for these competitions, allowing employees to leave their mark on the space and sparking innovation. Keeping with the multicultural theme, individuals made LEGO clocks for cities around the world as well as flags from various countries. Other quirky aspects include swinging chairs for relaxing and a fish tank in one of the hallways.
Energetic and Fun Spirit
The space features 31 huddle rooms each with its own bold color palette to reflect Taboola’s multifaceted personality. Each of these rooms has glass fronts, sound-proofing materials and is equipped with AV technology. Whimsical colors were added to the bathrooms as neon signs illuminate the space with popular idioms to inspire their young workforce.
Taboola’s significant brand and image is the glue that pulls the workplace together. Their smiley face icon is sprinkled across the workspace from the walls in the huddle rooms to the large light fixture shaped as their icon hanging from the ceiling. Big letters that spell out ‘Taboola’ are spread across the reception area and their signature blue is utilized throughout the office.
Looking to create a space that would promote creativity and spontaneous collaboration, Taboola requested a modern, human-centered workplace with unique twists at every corner. Focusing on the firm’s international roots and their need to accommodate future growth, MKDA designed a customized, multicultural experience with different imaginative elements spread across each room.
Taboola’s strong workplace culture was an essential project requirement. As a result, MKDA incorporated multiple lounge areas that would encourage sportsmanship to foster interactive collaboration that would also add an element of fun. There are two arcade-style basketball hoops at one end of the cafe area as well as video games at the other end. An office favorite is their LEGO wall competition; the project team intentionally devoted the staircase wall for these competitions, allowing employees to leave their mark on the space and sparking innovation. Keeping with the multicultural theme, individuals made LEGO clocks for cities around the world as well as flags from various countries. Other quirky aspects include swinging chairs for relaxing and a fish tank in one of the hallways.
Energetic and Fun Spirit
The space features 31 huddle rooms each with its own bold color palette to reflect Taboola’s multifaceted personality. Each of these rooms has glass fronts, sound-proofing materials and is equipped with AV technology. Whimsical colors were added to the bathrooms as neon signs illuminate the space with popular idioms to inspire their young workforce.
Taboola’s significant brand and image is the glue that pulls the workplace together. Their smiley face icon is sprinkled across the workspace from the walls in the huddle rooms to the large light fixture shaped as their icon hanging from the ceiling. Big letters that spell out ‘Taboola’ are spread across the reception area and their signature blue is utilized throughout the office.
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