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Spikerverket
Spikerverket
26, Nydalsveien, Grefsen, Oslo, Kingdom of Norway
Project of the Day on Nov 27, 2015
Project Featured on Nov 27, 2015
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Spikerverket
26, Nydalsveien, Grefsen, Oslo, Kingdom of Norway
Project of the Day on Nov 27, 2015
Project Featured on Nov 27, 2015
The
architects at MAD have mended a seam in a previous industrial area and created
a new, Norwegian HQ for media conglomerate, Egmont, where communication and
identity are at the fore.
Situation
The project
area, known as Spikerverket, was previously a factory that produced nails. It
is located in an area called Nydalen in Oslo. The valley of Nydalen has
undergone a transformation from an industrial area to a commercial, residential
and educational zone with focus on the river Aker that flows through the neighbourhood.
Aker River is one of Oslo’s main recreational axes and serves to link Nydalen
to the rest of Oslo. When asked to design an urban area to replace the nail
factory, MAD set themselves the paradoxical challenge of injecting both urban
vivacity and verdant nature into the previously grey belt.
Site strategy
The plan
concept is a re-composition of a border. To the west, MAD added a park to an
area of traditional housing and gardens. To the east, by aligning the new
volumes to existing buildings, a street is formed, parallel to the river Aker.
The project expands the seam between the two characteristic sides to the east
and west, sewing a strip of new life into a previous industrial landscape. The
boundary between nature and town is articulated in the building volume as a
snake or a geometrically winding seam. Along the seam, the building function
alternates between commercial and residential, with offices towards the street
and housing towards the park. In the spaces between the twists of the seam new
public areas unfold – urban plazas towards the street and verdant gardens
towards the park.
The entire
development has a green roof which slopes in response to the gradient of the
terrain and gives the desired height towards the contrasting situations of the
park and the street. The sloping roof line is continuous between the individual
volumes of the snake, resulting in a fluid volumetric composition.
The facades - material concept
The seam or
snake is composed of individual volumes, each with a strong visual identity.
The residential volumes are clad in overlapping panels of naturally treated
wood. The three office buildings are designed with the same material palate – light
and matt natural anodized aluminium in combination with dark, reflective glass
and lacquered metal. The façades of each of the office buildings have a unique
geometrical composition which sets them apart and give them a separate
identity. Where the volume is cut away, creating passages between the office
and residential building volumes, the conceptually exposed sectional surfaces
are given a coloured treatment.
Egmont media house.
The first
project to be completed is media conglomerate Egmont’s Oslo HQ. It is located
to the south of the development at the entrance to Nydalen giving Egmont
maximum exposure and visibility. The building has a Z-formed floor plan,
encompassing an entrance plaza towards the street and a garden towards the
park.
Façade
The façade
is composed of a repeated geometric module. By staggering the placement of the
modules on each floor, larger forms coagulate to give an effect that is both
repetitive and seemingly random or free. A degree of relief is included in the
facades. This stands in opposition to the two-dimensionality that is often
encountered in office facades. This relief also increases the articulation of
the geometric compositions by creating a separation between the outer layer of
light coloured, matt natural anodised aluminium forms and the inner layer of
glass and dark, glossy metal.
The sense
of identity that the façade affords is not only an exterior effect. As a result
of the diagonal lines and varying sizes of the modules, there are four
different window forms. These give a playful feel to the large open office
landscapes inside as well as providing a varying factor for smaller rooms along
the façade.
Heart
Communication
is central to Egmont’s activities. To encourage informal communication and
chance meetings, all the social and common areas – coffee bars, meeting rooms,
showroom - are located around a core, Egmont’s Heart. Here, an atrium opens
through the building. From a sculptural and colourful amphitheatre on the
ground floor the main stairs criss-crosses the atrium at a different position
on each level. This maximises the lines of sight for people taking the stairs
and encourages spontaneous communication. To reinforce the building’s identity,
the modules present on the façade are repeated around the atrium, this time in
frosted glass.
Office space
Due to the
sloping roof, interesting spaces arise on the top floors of the building,
including double height spaces and mezzanines. Raw, natural materials were
preferred and technical installations are exposed where practicable. The
architects sought to hide as little as possible from the occupants of the
building. For example, the underside of the sloping roof is clad in corrugated,
galvanised steel with the ventilation channels exposed. The concrete surface is
exposed around the secondary stairs and lifts.
Other space
The
building also includes photo-studios, Norway’s largest test cinema and two roof
terraces with views over Oslo.
architects at MAD have mended a seam in a previous industrial area and created
a new, Norwegian HQ for media conglomerate, Egmont, where communication and
identity are at the fore.
Situation
The project
area, known as Spikerverket, was previously a factory that produced nails. It
is located in an area called Nydalen in Oslo. The valley of Nydalen has
undergone a transformation from an industrial area to a commercial, residential
and educational zone with focus on the river Aker that flows through the neighbourhood.
Aker River is one of Oslo’s main recreational axes and serves to link Nydalen
to the rest of Oslo. When asked to design an urban area to replace the nail
factory, MAD set themselves the paradoxical challenge of injecting both urban
vivacity and verdant nature into the previously grey belt.
Site strategy
The plan
concept is a re-composition of a border. To the west, MAD added a park to an
area of traditional housing and gardens. To the east, by aligning the new
volumes to existing buildings, a street is formed, parallel to the river Aker.
The project expands the seam between the two characteristic sides to the east
and west, sewing a strip of new life into a previous industrial landscape. The
boundary between nature and town is articulated in the building volume as a
snake or a geometrically winding seam. Along the seam, the building function
alternates between commercial and residential, with offices towards the street
and housing towards the park. In the spaces between the twists of the seam new
public areas unfold – urban plazas towards the street and verdant gardens
towards the park.
The entire
development has a green roof which slopes in response to the gradient of the
terrain and gives the desired height towards the contrasting situations of the
park and the street. The sloping roof line is continuous between the individual
volumes of the snake, resulting in a fluid volumetric composition.
The facades - material concept
The seam or
snake is composed of individual volumes, each with a strong visual identity.
The residential volumes are clad in overlapping panels of naturally treated
wood. The three office buildings are designed with the same material palate – light
and matt natural anodized aluminium in combination with dark, reflective glass
and lacquered metal. The façades of each of the office buildings have a unique
geometrical composition which sets them apart and give them a separate
identity. Where the volume is cut away, creating passages between the office
and residential building volumes, the conceptually exposed sectional surfaces
are given a coloured treatment.
Egmont media house.
The first
project to be completed is media conglomerate Egmont’s Oslo HQ. It is located
to the south of the development at the entrance to Nydalen giving Egmont
maximum exposure and visibility. The building has a Z-formed floor plan,
encompassing an entrance plaza towards the street and a garden towards the
park.
Façade
The façade
is composed of a repeated geometric module. By staggering the placement of the
modules on each floor, larger forms coagulate to give an effect that is both
repetitive and seemingly random or free. A degree of relief is included in the
facades. This stands in opposition to the two-dimensionality that is often
encountered in office facades. This relief also increases the articulation of
the geometric compositions by creating a separation between the outer layer of
light coloured, matt natural anodised aluminium forms and the inner layer of
glass and dark, glossy metal.
The sense
of identity that the façade affords is not only an exterior effect. As a result
of the diagonal lines and varying sizes of the modules, there are four
different window forms. These give a playful feel to the large open office
landscapes inside as well as providing a varying factor for smaller rooms along
the façade.
Heart
Communication
is central to Egmont’s activities. To encourage informal communication and
chance meetings, all the social and common areas – coffee bars, meeting rooms,
showroom - are located around a core, Egmont’s Heart. Here, an atrium opens
through the building. From a sculptural and colourful amphitheatre on the
ground floor the main stairs criss-crosses the atrium at a different position
on each level. This maximises the lines of sight for people taking the stairs
and encourages spontaneous communication. To reinforce the building’s identity,
the modules present on the façade are repeated around the atrium, this time in
frosted glass.
Office space
Due to the
sloping roof, interesting spaces arise on the top floors of the building,
including double height spaces and mezzanines. Raw, natural materials were
preferred and technical installations are exposed where practicable. The
architects sought to hide as little as possible from the occupants of the
building. For example, the underside of the sloping roof is clad in corrugated,
galvanised steel with the ventilation channels exposed. The concrete surface is
exposed around the secondary stairs and lifts.
Other space
The
building also includes photo-studios, Norway’s largest test cinema and two roof
terraces with views over Oslo.
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