• This store sells the best natural and organic products available in Dongguan. The restaurant also uses these ingredients. The freshness and quality of the products is the key point of the concept.
• We used predominantly darker colours to highlight the product on display and as served.
• The circular logo is reworked in the interior design as a centerpiece of the restaurant.
• Planning enables products on the shelves to be visible from all parts of the restaurant.
• An open restaurant plan layout maximises the visibility of products when dining.
• This restaurant is equally a delicatessen and a restaurant. The teamaking area, bakery and general kitchen are open to view.
• The multiple POS locations enable quick service.
• The business began as a specialist B2B importer of high quality ingredients. This was initially to the hotel industry. With the opening of several delicatessens, the business expanded to include the public. A coffee experience was successfully trialed at one outlet. This restaurant is the latest iteration of a business that has organically grown by adding related products and services.
• In addition to food and beverages, the business also expanded to include kitchen and café equipment (such as coffee machines, teaware, baking mixers, breadmakers) to the public and hotel industry.
• B2B food, beverage and restaurant equipment. Public coffee bar and restaurant.
• Future iterations of the business expansion may include online sales and home delivery.
• All materials are locally sourced from the Guangdong region. Few, if any materials were imported from outside China.
• Energy efficient LED lighting was used throughout the project