【Shanghai LI-NING Center】
The LI-NING Center in Shanghai stands as the Greater Shanghai Regional Headquarters for the LI-NING Group. Encompassing approximately 22,000 square meters, the building seamlessly integrates cultural, sporting, and fashion elements. It offers ample resources and space for talent introduction, reserve, and development within the LI-NING Group. The design is tailored to cater to the requirements of product research and development, corporate image enhancement, product exhibitions, and brand launches, all while providing forward-thinking "flexible office" solutions for enterprises.
【Tower of Life ▪ Road of Champion】
The Road of Champion commences with the first stride in innovation. Actions extend beyond the sports field and are displayed in every challenge. "Innovation, Exploration, and Sustainability" together form a virtuous cycle for brand development. The design team adeptly translates the brand's visual language into spatial design, creating a complex space that sparks team creativity, encourages communication and collaboration, and focuses on employee development to empower the brand's sustainable development.
Innovation sparks vitality and creativity within the brand, continuously driving exploration and accumulation, thus propelling sustainable brand development. Based on this, a clear and forward-thinking floor distribution logic is established: floor 12 serves as the reception center; floors 6-11 are designated for open offices, with floor 11 specifically allocated for product research and development; floors 4-5 are shared functional spaces, comprising a showroom and a conference center respectively.
【12F ▪ Facing the Future】
Beyond being merely a workspace, the brand reception center serves as a canvas for exhibiting brand culture. Through spatial construction, it conveys the brand's values and strengthens the brand's core. A giant curved LED screen, in conjunction with a unique brand culture exhibition wall, allows visitors to fully feel and experience, creating an interactive and emotional connection with the brand and fully displaying the enterprise's core strength.
The lounge area is equipped with an open beverage counter and a food preparation area. The streamlined aluminum ceiling design, combined with lighting, creates a dynamic spatial atmosphere. It can host events such as product launches and small seminars, and also serves as a gathering space for internal corporate events. The conference room is equipped with full-house smart control. The large lighting membrane on the ceiling can adjust brightness and color temperature according to different meeting environments, all controlled by smart automation.
【11F ▪ Creating the New】
Customized mobile storage cabinets and display units adorn the workstation areas, catering to the unique needs of designers. These units not only house magazines, books, and brand merchandise but also serve as showcases for a diverse array of captivating art pieces and gadgets, infusing the office environment with brand identity and individual character. The walls of the core column, combined with the surrounding relaxation facilities, create a creative workspace. This area caters to informal interactions among designers, providing space for reading, brainstorming, and other collaborative activities, fostering a relaxed and free atmosphere conducive to sparking inspiration.
【6-10F ▪ Focusing On】
Based on Shanghai's sunlight angles, a layout of 3.3+2+8 is determined from the core to the exterior, providing ample storage and display space while ensuring natural ventilation and lighting for each workstation. BIM technology is used to simulate construction for air vents, lighting fixtures, and low-voltage terminal equipments to ensure a comfortable scale for the office area.
The entrance reception area utilizes spatial depth to create a sense of ceremony, guiding visitors into the space. The individual office desks provide a dedicated space for daily tasks, while the tea area allows colleagues to chat or enjoy a moment of tranquility alone. The discussion area within alcoves accommodates brainstorming sessions for small groups of 2-3 people. Alternatively, discussions and problem-solving can take place in the meeting rooms or open discussion areas.By utilizing corridor spaces for open discussions and meeting areas, the flexible workspace caters to a diverse range of needs. This inclusive and adaptable office space stands out as a solution for various working scenarios.
The 7F Clarks Canteen features a pop-art-style colorful mosaic wall, adding a touch of vitality to the overall minimalist design. It exudes charming allure, embodying the spirit of freedom and vibrancy.
【5F ▪ Sharing your Passion】
The 5th-floor meeting center adopts an exposed triangular beam approach, strategically planning out east, west, and north meeting clusters with dual-channel layouts based on the structure, with the inner side for evacuation and the outer for quick work and rest passages. This layout offers a variety of meeting spaces for 1-30 individuals and a training space for 120 participants. A user-friendly electronic reservation system manages all meeting venues, fostering an ethos of openness, sharing, communication, and efficiency among corporate members.
【4F ▪ Finishing What you Started】
The mirrored ceiling extends the visual height of the space, imbuing the area with a sense of comfort, openness and freedom. Exposed concrete inverted triangular beams, reflected in the mirrored ceiling, create a visually captivating diamond pattern, accentuating the architectural beauty and contributing to a pioneering and ceremonial spatial experience.