SANTA CLARA
AD AGENCY By Sub Estudio
Photos by
Fran Parente
Located in
São Paulo, in a Isay Weinfeld’s new building, the Ad Agency Santa Clara was
designed by Sub Estudio from the architecture project to the furniture.
Occupying
the middle of a street block, the building consists in two different parts, a
square, that is right on the middle of the street block, and a real long rectangle
that makes the access to the street.
The Agency
also needed to be divided in two different pieces. On one piece, they had to be
more flexible: the creation area. They need to change the tables layout from
time to time to serve the client better with his special needs.
On the
other piece was the edition area, the traditional work area that doens’t have to change.
On the
square block, its located the creation area. An big open space where the tables
were design to be a single work base that can move around. While in the long rectangle was projected one
table only that goes through the rectangle making an more rigid layout.
Both of the
blocks has a really high height that made it possible to have an second floor
where was located all the rooms that had to be closed, such as computer room,
administration room, and meeting rooms on different sizes.
Whenever
was possible, the meeting rooms where designed with glass walls that allows a nice
natural light through the circulation area. Since the project just use part of
the higher floor, all the meeting rooms have a nice view to lower floor or to
the neighbourhood outside.