At the 2016 Winter Youth Olympics in Lillehammer, Samsung showcases in a pavilion the new GALAXY S6 and Samsung Gear VR. With the combination of smartphone and virtual reality headset, Samsung gives the visitor a virtual ski lift and ski jump experience in a customer journey equipped with motion chairs and a wind machine. hartmannvonsiebenthal took on the planning of the experience store and the coordination of the project 150 km north of Oslo.