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Samsung Design Studio
Samsung Design Studio
San Francisco, CA, United States
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Other Projects by Gensler
Samsung Design Studio
San Francisco, CA, United States
Samsung approached the design team to provide a unique workplace design to attract local talent in San Francisco, and needed to deliver the project in an accelerated timeframe. Design and construction was completed in a mere 12 weeks. Design and documentation was completed in 4 weeks, 8 weeks for construction, with the expectation of creative, well-detailed design that will stand with time. To meet this challenge, the team not only had to rethink design, but also rethink the process. “What can we build, and build well with excellent detailing, in 12 weeks?”
The design concept adopted the nature of their work, becoming all about the “experience.” All space was to be work space, moving one workspace to the next, from Entry to Tunnel (a workspace with writing surface and collaboration table) to Visualization lab, to open workspace. The space was designed as a blank canvas to engage the end-user to participate in the final creation. The design includes an employee wall, chill lounge, camp fire space, project rooms and the Viz lab for real time collaboration with their San Jose team.
Key Design Elements:
• Inspiration Display Areas/Gallery in reception
• Writing surface on all walls (full height back painted glass with top and bottom rails for full size gator board), team collaboration counter everywhere
• Niches for full size, 4’x 8’ inspiration/process/concept boards built into the project rooms
• Secure project rooms, all card keyed
• Visualization lab: real time collaboration between team in SJ and SF
Project Challenges:
• Accelerated time line, 12 weeks from start to move-in, and limited budget
• Client required a design, hard-bid, traditional delivery model, fully engineered
• User group had high expectations, including well-detailed design
• Balancing expectations between in-house construction management and user group
The design concept adopted the nature of their work, becoming all about the “experience.” All space was to be work space, moving one workspace to the next, from Entry to Tunnel (a workspace with writing surface and collaboration table) to Visualization lab, to open workspace. The space was designed as a blank canvas to engage the end-user to participate in the final creation. The design includes an employee wall, chill lounge, camp fire space, project rooms and the Viz lab for real time collaboration with their San Jose team.
Key Design Elements:
• Inspiration Display Areas/Gallery in reception
• Writing surface on all walls (full height back painted glass with top and bottom rails for full size gator board), team collaboration counter everywhere
• Niches for full size, 4’x 8’ inspiration/process/concept boards built into the project rooms
• Secure project rooms, all card keyed
• Visualization lab: real time collaboration between team in SJ and SF
Project Challenges:
• Accelerated time line, 12 weeks from start to move-in, and limited budget
• Client required a design, hard-bid, traditional delivery model, fully engineered
• User group had high expectations, including well-detailed design
• Balancing expectations between in-house construction management and user group
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