Chuan Yue Fang Mall, located in the heart of the Shanghai south - Fengxian new city , is a cultural and commercial complex which is developed by Shanghai United Media Group. The interior of Sales Center and Show Flats is designed by FDG Shanghai. Compared with the central city of Shanghai, Fengxian new city has more natural features. Wooden gratings are designed in this modern facade by the Architect Kengo Kuma, therefore the building could be harmonized with surroundings. And in eastern aesthetics, the wood means nature, humanity and culture, more than building materials.
The original intention of our interior design is the continuation of architectural spirit and the extension of architecture space into interior space. Finally, we use vertical wooden gratings as the main decorative features of the interior space. At the same time, terrazzo floors and walls, without too much decoration, create a simple and pure interior space.
Due to the owner's culture and media background, this sales center is different from others. It is divided into project exhibition area and negotiation area, Kengo Kuma works exhibition area, and Library Bar. The style of Library Bar extends the original architectural style, using a large number of customized aluminum walls and ceilings with wood texture and different wavy shapes. Library Bar is also the lounge, the gallery, and the Media Conference Hall for the sales center.
Such a sales center is not only a commercial area, but also an experience center of architectural art and culture, which exactly explains the concept of Chuan Yue Fang Mall - the integration of environment, architecture, culture, business and life.