Add To Collection
Add to Collection
Saatchi & Saatchi
Saatchi & Saatchi
2, Bloor Street East, Old Toronto, Toronto, Canada
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
Saatchi & Saatchi
2, Bloor Street East, Old Toronto, Toronto, Canada
Saatchi & Saatchi sought a new energy and branding for its Toronto office, one of 86 globally and head of its Canadian operation. Objectives were the creation of a global ad brand with local character, encouraging teamwork, and reinforcing Saatchi community. The project, inspired by The Saatchi Gallery of Contemporary Art in London, showcases how design icons can be interwoven into a powerful statement on a tight budget. The first twist has visitors unexpectedly encountering a standard office tower space transformed into a loft as soon as they emerge from the elevator. Secondly, and much more significantly, the new design transformed the motivation and work culture of Saatchi. Pitch wins went up to 75% immediately afterwards and recruiters were no longer needed. New employees sought them out. Collaboration and productiveness soared. The transformational interior has been widely published internationally (Objekt, Ottagono, Hinge, OnOffice, Canadian Interiors, etc.) and has won 6 distinguished design awards.
Product Spec Sheet
Were your products used?
Join as a manufacturer to add your products.