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Rose, Hôtel invisible
Rose, Hôtel invisible
Québec City, Canada
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Other Projects by Agence Spatiale
Rose, Hôtel invisible
Québec City, Canada
Firm
Type
STATUS
Built
YEAR
2024
SIZE
3000 sqft - 5000 sqft
Coming to life in the Saint-Roch neighborhood of Quebec City, Rose – Invisible Hotel offers around fifteen rooms for which our multidisciplinary team created a complete universe, from branding to architecture.
The mission: push the boundaries of traditional hospitality by offering an unforgettable hotel where each stay creates lasting memories. Its self check-in system becomes an asset, giving guests total freedom.
In 1896, before its purpose changed multiple times, the establishment was mysteriously called «The Hotel of Illusions.» At the crossroads of sleep and illusion lies the concept of «dreams,» explored here through the lens of perception games, mirages, and trompe-l’oeil. This deliberate metaphor invites guests to journey from the real world to the domain of Morpheus.
Located on the upper floors of a fast-food establishment, with a discreet street entrance, the building gives no initial hint of being a hotel. To address this unconventional welcome, the description «invisible hotel» immediately intrigues skeptics and signals an atypical experience. The name Rose, feminine and lyrical, personifies the hotel, marking its presence despite the absence of a reception desk. Rose – Invisible Hotel raises questions and invites discovery.
To leverage the name Rose’s popularity, guests are immersed upon entry in a musical atmosphere featuring iconic lyrics—from La Vie en Rose by Édith Piaf to Kiss from a Rose by Seal—as though Rose herself is speaking to them. Ahead, the staircase reflects and multiplies in a tinted mirror, echoing Escher’s impossible staircases, inviting visitors to «climb» toward the dream. Welcome to another world, at the boundary of reality.
Reinterpreted as a minimalist icon, the staircase—a project constraint transformed into an opportunity—is featured across various media: coffee cups, stationery, advertisements, and more. Reinforcing the concept of two worlds, the hallways are split in half with a contrasting color scheme running from carpet to ceiling. The rooms themselves are divided into three sections: a colorful entry block, a stainless-steel service block, and, «on the other side of the mirror,» the soft and cozy bedroom area. A tinted lightbulb at the entrance casts a monochromatic glow in rooms painted in hues such as Grape Skin, Anatolian Brown, and Wine Sauce. This light reflects off the glossy metal block, creating distorted visual effects. The rosy palette is enhanced by bold accent colors and psychedelic floral wallpapers, embodying a pleasantly quirky hallucination.
The tone of communication flirts with the absurd, drawing inspiration from surrealist literature, from André Breton to Maurice Fourré. Eras, styles, and registers intermingle. Throughout their stay, guests encounter various whimsies: a furry chair, a pink elephant, hidden phrases—like a dream filled with memories, where images, sounds, and sensations merge. On the bedside table, a floral rose mist is offered to guests, to be generously sprayed on pillows: Rose invites them to (pleasantly) dream!
“A dream is not reality, but who’s to say which is which?” – Lewis Carroll
The mission: push the boundaries of traditional hospitality by offering an unforgettable hotel where each stay creates lasting memories. Its self check-in system becomes an asset, giving guests total freedom.
In 1896, before its purpose changed multiple times, the establishment was mysteriously called «The Hotel of Illusions.» At the crossroads of sleep and illusion lies the concept of «dreams,» explored here through the lens of perception games, mirages, and trompe-l’oeil. This deliberate metaphor invites guests to journey from the real world to the domain of Morpheus.
Located on the upper floors of a fast-food establishment, with a discreet street entrance, the building gives no initial hint of being a hotel. To address this unconventional welcome, the description «invisible hotel» immediately intrigues skeptics and signals an atypical experience. The name Rose, feminine and lyrical, personifies the hotel, marking its presence despite the absence of a reception desk. Rose – Invisible Hotel raises questions and invites discovery.
To leverage the name Rose’s popularity, guests are immersed upon entry in a musical atmosphere featuring iconic lyrics—from La Vie en Rose by Édith Piaf to Kiss from a Rose by Seal—as though Rose herself is speaking to them. Ahead, the staircase reflects and multiplies in a tinted mirror, echoing Escher’s impossible staircases, inviting visitors to «climb» toward the dream. Welcome to another world, at the boundary of reality.
Reinterpreted as a minimalist icon, the staircase—a project constraint transformed into an opportunity—is featured across various media: coffee cups, stationery, advertisements, and more. Reinforcing the concept of two worlds, the hallways are split in half with a contrasting color scheme running from carpet to ceiling. The rooms themselves are divided into three sections: a colorful entry block, a stainless-steel service block, and, «on the other side of the mirror,» the soft and cozy bedroom area. A tinted lightbulb at the entrance casts a monochromatic glow in rooms painted in hues such as Grape Skin, Anatolian Brown, and Wine Sauce. This light reflects off the glossy metal block, creating distorted visual effects. The rosy palette is enhanced by bold accent colors and psychedelic floral wallpapers, embodying a pleasantly quirky hallucination.
The tone of communication flirts with the absurd, drawing inspiration from surrealist literature, from André Breton to Maurice Fourré. Eras, styles, and registers intermingle. Throughout their stay, guests encounter various whimsies: a furry chair, a pink elephant, hidden phrases—like a dream filled with memories, where images, sounds, and sensations merge. On the bedside table, a floral rose mist is offered to guests, to be generously sprayed on pillows: Rose invites them to (pleasantly) dream!
“A dream is not reality, but who’s to say which is which?” – Lewis Carroll
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