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Rockwell
Rockwell
Los Angeles, CA, United States
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Other Projects by SUBU Design Architecture Incorporated
Rockwell
Los Angeles, CA, United States
Type
STATUS
Built
YEAR
2013
SIZE
25,000 sqft - 100,000 sqft
BUDGET
$5M - 10M
Located where the famed Sunset Boulevard meets the Pacific Ocean, this unique board formed concrete building has served as an iconic entrance to Pacific Palisades for decades. Abandoned since the early 1990’s due to financial issues, the building fell into condition of disrepair.
When the clients came to us, we saw the building shell as an opportunity. The concept is to give individual personality to each unit and create the vibe of separate dwellings rather than your typical apartment/condo living. Each unit now has a private outdoor space that overlooks the Pacific Ocean. Each unit retained its loft like nature of the soaring ceilings and open plan. The coolness of the aged concrete is balanced by warmth of textured wood, Moroccan tiles, and native landscaping.
It is the ultimate synthesis of industrial chic meets California Zen.
When the clients came to us, we saw the building shell as an opportunity. The concept is to give individual personality to each unit and create the vibe of separate dwellings rather than your typical apartment/condo living. Each unit now has a private outdoor space that overlooks the Pacific Ocean. Each unit retained its loft like nature of the soaring ceilings and open plan. The coolness of the aged concrete is balanced by warmth of textured wood, Moroccan tiles, and native landscaping.
It is the ultimate synthesis of industrial chic meets California Zen.
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