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PUMA Studio
PUMA Studio
Los Angeles, CA, United States
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Other Projects by West of West
PUMA Studio
Los Angeles, CA, United States
Firm
Type
STATUS
Built
YEAR
2025
SIZE
10,000 sqft - 25,000 sqft
BUDGET
Undisclosed
PUMA Studio Los Angeles advances a model for a new office that unites design, production, and cultural influence within a single space, proposing an interior typology calibrated to the realities of contemporary creative labor.
The project is organized around the idea of the “atelier.” Historically, the atelier functioned as a space where making, teaching, and cultural production coexisted. Here, that lineage is translated into an organization where unfinished work, raw materials, and final products are interconnected while proximity, cross-pollination, and shared authorship become drivers of innovation.
At the center of the plan is a technically intensive design workshop. Equipped with a comprehensive footwear and apparel material library, large- and small-scale printing, sewing equipment, and adaptable fabrication zones, the space supports rapid iteration across disciplines. A separate room houses advanced tools that accommodate both experimentation and precision. This technical core is placed in direct adjacency to work areas, showrooms, and social spaces, ensuring that production remains embedded within the daily life of the studio at large.
Surrounding programs are organized as a continuous interior field. Workspaces, libraries, showrooms, and gathering areas are designed to allow the interior to adapt fluidly between focused work, collaboration, and public events. Material restraint is central to the project’s clarity. Wood, translucent glass, soft textiles, stained surfaces, and matte aluminum balance warmth with durability and adaptability. Transparency and layered surfaces extend natural light deep into the plan, reinforcing visual continuity and spatial orientation while supporting comfort.
By integrating innovation, production, and community PUMA Studio Los Angeles is positioned as an active agent in cultural production. The project argues for the workplace as a site of authorship rather than accommodation—an argument with particular urgency as the boundaries between work, media, and public life continue to collapse.
The project is organized around the idea of the “atelier.” Historically, the atelier functioned as a space where making, teaching, and cultural production coexisted. Here, that lineage is translated into an organization where unfinished work, raw materials, and final products are interconnected while proximity, cross-pollination, and shared authorship become drivers of innovation.
At the center of the plan is a technically intensive design workshop. Equipped with a comprehensive footwear and apparel material library, large- and small-scale printing, sewing equipment, and adaptable fabrication zones, the space supports rapid iteration across disciplines. A separate room houses advanced tools that accommodate both experimentation and precision. This technical core is placed in direct adjacency to work areas, showrooms, and social spaces, ensuring that production remains embedded within the daily life of the studio at large.
Surrounding programs are organized as a continuous interior field. Workspaces, libraries, showrooms, and gathering areas are designed to allow the interior to adapt fluidly between focused work, collaboration, and public events. Material restraint is central to the project’s clarity. Wood, translucent glass, soft textiles, stained surfaces, and matte aluminum balance warmth with durability and adaptability. Transparency and layered surfaces extend natural light deep into the plan, reinforcing visual continuity and spatial orientation while supporting comfort.
By integrating innovation, production, and community PUMA Studio Los Angeles is positioned as an active agent in cultural production. The project argues for the workplace as a site of authorship rather than accommodation—an argument with particular urgency as the boundaries between work, media, and public life continue to collapse.
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