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PORSCHE NOW POP UP STORE BERLIN  

PORSCHE NOW POP UP STORE BERLIN

Berlin, Germany

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GEBR. HEINEMANN ROME SUNGLASSES

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ALEA RESORT POOL SUITE

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ALEA RESORT PAVILIONS

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ALEA RESORT HIDEAWAY INTERIOR

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RESTAURANT FOGO E ÁGUA at ALEA RESORT

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ENGELBERT STRAUSS CI FACTORY SCHLÜCHTERN

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BOTANICA at ALEA PARK

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LUXURY SQUARE NEW INTERNATIONAL AIRPORT ISTANBUL

PORSCHE NOW POP UP STORE BERLIN

Berlin, Germany

STATUS
Built
YEAR
2024
the PORSCHE NOW store was open from october 2023 to march 2024.

the concept and design development for the world wide roll out was done by PLAJER + FRANZ.
sustainability was an important aspect of the concept, so we focussed on using environmentally friendly and sustainable resources as well as on creating a modular design, which can be re-used.
sustainability and luxury do not necessarily exclude each other.

PHOTO CREDITS: porsche zentren berlin

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