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ORIGINAL CONCEPT STUDIO  

ORIGINAL CONCEPT STUDIO

Shangcheng District, Hangzhou, China

Finalist, 2024 A+Awards, Commercial - Commercial Interiors (<25,000 sq ft.)
Project Featured on Jan 09, 2025
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ORIGINAL CONCEPT STUDIO

Shangcheng District, Hangzhou, China

Finalist, 2024 A+Awards, Commercial - Commercial Interiors (<25,000 sq ft.)
Project Featured on Jan 09, 2025
Type
STATUS
Built
YEAR
2023
SIZE
1000 sqft - 3000 sqft
BUDGET
$50K - 100K
Dedicated and unique, Pinchu hopes that the new studio can convey the same work attitude while breaking through traditional brand display space styles to the maximum extent possible. The new space is expected to create a relatively relaxed working and communication atmosphere for users. Through innovative and systematic design, the space can interact with people and inspire them at the same time.
Therefore, the primary design challenge is how to effectively integrate the display space and office space in such a space, and meet the different spatial usage needs and scenarios under different functions. The new space aims to promote observation and perception through the expression of logical thinking, which is the meaning it wants to convey.
Due to the physical scale of the space, we have decided to effectively integrate the display format of wood products with the spatial usage functions. We will unify the display functions within the usage functions, reflecting them in a relatively restrained form. We will maximize the space available for users.
In terms of spatial expression, in order to maximize compatibility with brand management, we mainly use wood to structure the entire space. We hope to show the brand's professionalism by using wood to build different functional bodies.
In the common area of the space, we combined the island table and model cabinet in the form of blocks and placed them in the open area. Shimadai satisfies internal conference functions while also taking into account customer sample selection needs. In order to achieve a variety of functions, we set up an embedded lighting tool slot on the island platform and combined it with a model display function to increase the convenience of sample selection.

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