Add To Collection
Add to Collection
Nuovo Museo Lamborghini
Nuovo Museo Lamborghini
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
View Original
Add To Collection
Add to Collection
Nuovo Museo Lamborghini
Type
(Spring 3rd Year, 2008)
It is not often that one of the asked to design for a company that creates as beautiful machines as “Lamborghini” does. As great as their cars are though, their corporate headquarters and manufacturing plant needed to be revitalized. To do this a museum (with offices) was proposed to unify the entire complex, which was previously several different buildings, into one building and idea. “Lamborghini”s own corporate philosophy and design history helped to shape the museum.
As a car company, it is well known that “Lamborghini” makes very fast, aggressive cars. Many consider them to be more aggressive than their main competitor “Ferrari”. There are no luxuries like radios or air conditioning in many modes. What is little known though is the aggressive nature of the corporation that is “Lamborghini”. The company was started out of anger and disgust when one man decided he was tired of “Ferrari”s sub-par quality and performance. This attitude that started the company continues to drive them to consistently push the envelope of automobile engineering. It became apparent the challenge of the project was to design a museum as aggressive as the company it represents.
The edges and angles that one sees on the exterior are also carried through on the inside with ramps and the way the floor plates are cut out. The extreme length of the site and nature of all museum projects required a different organization strategy than typical. The three floors above ground are all divided into three parts with the middle section being elevated half the distance to the next floor. This allowed for shorter, more manageable ramp runs and creates desirable views of other displays.
It is not often that one of the asked to design for a company that creates as beautiful machines as “Lamborghini” does. As great as their cars are though, their corporate headquarters and manufacturing plant needed to be revitalized. To do this a museum (with offices) was proposed to unify the entire complex, which was previously several different buildings, into one building and idea. “Lamborghini”s own corporate philosophy and design history helped to shape the museum.
As a car company, it is well known that “Lamborghini” makes very fast, aggressive cars. Many consider them to be more aggressive than their main competitor “Ferrari”. There are no luxuries like radios or air conditioning in many modes. What is little known though is the aggressive nature of the corporation that is “Lamborghini”. The company was started out of anger and disgust when one man decided he was tired of “Ferrari”s sub-par quality and performance. This attitude that started the company continues to drive them to consistently push the envelope of automobile engineering. It became apparent the challenge of the project was to design a museum as aggressive as the company it represents.
The edges and angles that one sees on the exterior are also carried through on the inside with ramps and the way the floor plates are cut out. The extreme length of the site and nature of all museum projects required a different organization strategy than typical. The three floors above ground are all divided into three parts with the middle section being elevated half the distance to the next floor. This allowed for shorter, more manageable ramp runs and creates desirable views of other displays.
Product Spec Sheet
Were your products used?
Join as a manufacturer to add your products.